Report updated Apr 19, 2026

Overview · Full Intel report in progress

GIPHY Sticker Extension is an established photo & video app that is completely free. With a 4.6/5 rating from 280 reviews, it shows polarized user reception.

What is GIPHY Sticker Extension?

The GIPHY Sticker Extension is a keyboard integration that provides access to a vast library of animated stickers and reactions. It allows users to search, send standalone messages, or peel and layer stickers directly onto existing conversations.

Current Momentum

v4.17 · 5d ago

Intense

Last updated 5d ago. 5 versions tracked.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Photo & Video

No ranking data

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Sticker SearchStandard

Provides a search interface to browse the extensive GIPHY library for specific animated stickers.

Standalone MessagingStandard

Allows users to tap and send stickers as individual messages within a chat.

Peel and LayerStandard

Enables users to long-press stickers to overlay them on top of other messages in a conversation.

Curated ReactionsStandard

Offers a pre-selected list of sticker reactions for quick and easy sharing.

How much does it cost?

Free

Who Built It?

Giphy, Inc. app icon 1
Giphy, Inc. app icon 2
Giphy, Inc. app icon 3
Giphy, Inc. app icon 4

Giphy

(682.7K)

Providing a universal visual language for digital communication through a searchable library of GIFs and stickers integrated into messaging platforms.

Portfolio

4

Apps

Free 3
Photo & Video67%

Who is Giphy?

Giphy has established itself as the infrastructure layer for short-form visual expression, moving beyond a destination site to become a critical utility integrated into major messaging ecosystems. Their moat is a massive content network effect where they serve as the default search provider for platforms like WhatsApp and Instagram, making them difficult to dislodge via traditional app-store competition. The current strategic focus centers on maintaining this ubiquity through frequent updates to their keyboard and extension integrations.

Who is Giphy for?

  • Social media users
  • Digital communicators seeking expressive
  • Pop-culture-driven media for messaging
Active

Portfolio momentum

Released 8 updates across 3 apps in the last 6 months, with the flagship search engine receiving a major update within the last 10 days.

Last release · 10d agoActive apps · 2Abandoned · 1

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for GIPHY Sticker Extension?

How's The Photo & Video Market?

Market outlook for this category

Available very soon

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for GIPHY Sticker Extension

Key Takeaways

While the app offers a robust library for visual communication, recent user feedback highlights significant technical issues regarding extension integration and interface updates.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by GIPHY Sticker Extension, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Cite this report

Marlvel.ai. “GIPHY Sticker Extension Intelligence Report.” Updated Apr 19, 2026. https://marlvel.ai/intel-report/photo-video/giphy-sticker-extension

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