Report updated May 15, 2026
Domino DIY network
For shoppers visiting Domino DIY hypermarkets in Georgia who require real-time price and product verification.
Domino DIY network is an established shopping app that is completely free. With a 3.5/5 rating from 75 reviews, it shows polarized user reception.
What is Domino DIY network?
Domino DIY Network is a retail utility app for Georgian shoppers to verify prices and inventory via barcode scanning on iOS and Android.
Users hire this app to reduce price uncertainty while shopping in physical hypermarkets, serving as a digital bridge for in-store verification.
Current Momentum
v1.4 · 2mo ago
Maintenance- Ships stability updates for Android.
- Maintains core barcode scanning utility.
Active Nemesis
Fragmented niche
No dominant direct rival identified yet — see Other Rivals below.
Other Rivals
7-Day Rank Pulse 🇺🇸
ShoppingNo ranking data
Rating Pulse 🇺🇸
Recent User MoodAI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
In-app camera tool to scan product labels for price and inventory data
Database access for goods info and current pricing within the Domino hypermarket network
How much does it cost?
- Free utility application
The application functions as a free utility to support physical retail operations, with no direct monetization via subscriptions or in-app purchases.
Who Built It?
Terminal West Trading
View Publisher Intel →Enrichment in progress
Publisher profile available very soon
What other apps does Terminal West Trading make?
What do users think recently?
Medium confidence · 73 reviews analyzed · Based on 73 reviews. Signal may be noisy.
How did the latest release land?
What is the recent mood?
Recent user voice shows a mixed sentiment.
What is the competitive landscape for Domino DIY network?
How's The Shopping Market?
Market outlook for this category
Available very soon
The rivals identified
Peers
Utilizes advanced AR 'View In Your Room' technology to help customers visualize products in their homes.
Provides a sophisticated wedding and baby registry system that creates significant long-term user lock-in.
Features a custom furniture builder that allows users to design bespoke pieces directly within the app.
Maintains a physical experience store locator to bridge the gap between digital browsing and in-person shopping.
Offers a robust repurchase tool that simplifies recurring supply orders for professional contractors and builders.
Includes specialized job site navigation features that provide logistical support beyond simple retail price checking.
Integrates directly with Home Assistant for smart home automation, which Domino currently lacks entirely.
Provides granular stock and chore tracking features that appeal to power users managing home projects.
New Kids on the Block
Deploys an AI negotiation coach to identify hidden fees, a feature Domino could adapt for DIY pricing.
Stolarija Tomić
0Goran Ugresic
This newcomer focuses on specialized home carpentry and furniture, directly challenging Domino's position in the local Georgian home improvement market.
Implements high-fidelity Augmented Reality visualization for custom carpentry, setting a new standard for local DIY apps.
The outtake for Domino DIY network
Strengths to defend, gaps to attack
Core Strengths
- Physical retail integration via barcode scanning
Critical Frictions
- 3.5-star Android rating indicates technical instability
- Lack of project-planning features
Growth Levers
- Integrate AR visualization for home projects
Market Threats
- Local competitors implementing AR visualization
- AI-driven negotiation tools disrupting retail pricing
What are the next best moves?
Audit Android performance because 3.5-star rating indicates technical instability → stabilize user retention
Android rating is significantly lower than iOS, suggesting platform-specific regressions.
Trade-off: Pause new feature development — stability is the current churn bottleneck.
Ship AR product visualization because competitors like Stolarija Tomić use it to capture market share → increase time-in-app
Competitor analysis shows AR is the new standard for local DIY apps.
Trade-off: Deprioritize database UI cleanup — AR visualization has higher competitive impact.
A counter-intuitive read
The app's simplicity is its primary vulnerability; maintenance-mode at the top of the local retail utility category leaves it defenseless against a single live-ops rival with AR capabilities.
Feature Gaps vs Competitors
- Augmented Reality visualization (available in Stolarija Tomić)
- Custom furniture builder (available in Wooden Street)
- Smart home integration (available in Grocy Mobile)
Key Takeaways
Domino DIY Network provides essential in-store utility but lacks the project-planning depth to compete with modern DIY apps, so the PM should prioritize Android stability and AR visualization to prevent further user attrition.
Where Is It Heading?
Mixed Signals
The local DIY retail market is shifting toward high-fidelity digital experiences like AR and custom design, which leaves Domino's scanner-only model exposed. The PM must transition from maintenance to feature-parity to prevent the loss of high-intent shoppers to more sophisticated platforms.
Android rating instability suggests technical debt, which erodes trust and limits the app's utility as a reliable shopping tool.
Recent updates focus on stability rather than feature expansion, indicating a defensive posture against emerging local competitors.