Report updated Apr 24, 2026

Overview · Full Intel report in progress

Called to Serve is an established social networking app that is completely free. With a 3.9/5 rating from 80 reviews, it shows polarized user reception.

What is Called to Serve?

Called to Serve is a social networking tool designed for LDS missionaries and their families to manage and share the missionary experience. The app provides a centralized platform for tracking service timelines and facilitating communication between missionaries and their support networks.

Current Momentum

v1.1 · 7mo ago

Maintenance

Last updated 235d ago. 5 versions tracked.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Social Networking

No ranking data

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Missionary Profile CreationStandard

Users can create profiles featuring the missionary's name, photo, mission location, and service dates.

Privacy ControlsStandard

The app allows users to manage visibility settings to share profile information with specific family and friends or keep it private.

Missionary TrackerStandard

Provides a centralized dashboard to monitor service progress, including departure and return dates.

MessagingStandard

Enables users to send messages to missionaries while they are in the field.

How much does it cost?

Free

Who Built It?

Latter-day Apps app icon 1
Latter-day Apps app icon 2
Latter-day Apps app icon 3
Latter-day Apps app icon 4

Latter-day Apps

(114)

Providing digital tools for members of The Church of Jesus Christ of Latter-day Saints to organize church programs and share missionary experiences.

Portfolio

10

Apps

Free 9
Social Networking22%
Productivity22%
Entertainment22%

Who is Latter-day Apps?

Latter-day Apps operates as a niche utility provider, focusing on the specific administrative and social needs of a religious community. Their strategic moat is built on domain-specific functionality that general-purpose productivity or social tools do not address, such as sacrament meeting agenda management. The portfolio is currently in a state of consolidation, with a high proportion of legacy titles and a reliance on a small set of core social and productivity utilities.

Who is Latter-day Apps for?

  • Members
  • Missionaries
  • Local leadership within The Church of Jesus Christ of Latter-day Saints
Maintenance

Portfolio momentum

With 2 releases in the last 6 months and 7 out of 10 apps classified as abandoned, the publisher is currently in a maintenance phase.

Last release · 20d agoActive apps · 3Abandoned · 7

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for Called to Serve?

How's The Social Networking Market?

Market outlook for this category

Available very soon

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for Called to Serve

Key Takeaways

This app serves as a dedicated communication and tracking hub for LDS missionaries and their families.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by Called to Serve, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Cite this report

Marlvel.ai. “Called to Serve Intelligence Report.” Updated Apr 24, 2026. https://marlvel.ai/intel-report/social-networking/called-to-serve

Agent Markdown (.md)·

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