Report updated Apr 12, 2026

setlog is an established social networking app that is completely free. With a 3.9/5 rating from 24 reviews, it shows polarized user reception.

What Is setlog?

SetLog is a minimalist workout tracker tailored for bodybuilders and powerlifters, emphasizing a "no-fluff" experience. It offers core logging, an exercise library of 160+ movements, and progress charts. Currently, the app is positioned in the Social Networking category and operates on a completely free model to drive user acquisition. However, it faces a significant challenge with a recent ranking drop of 21 positions in the US App Store and a stagnant Android version that hasn't been updated since mid-2025.

Current Momentum

v1.0.0 · 1d ago

Maintenance

Setlog introduced workout tracking and smarter stats in its last major update, but is currently in maintenance with recent bug fixes. 1 major update in 10 months.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Active Nemesis

Last Stronghold: Idle Survival

Last Stronghold: Idle Survival

By SayGames

Other Rivals

Strava: Run, Bike, Walk
MyFitnessPal: Calorie Counter
Hevy - Workout Tracker Gym Log

7-Day Rank Pulse 🇺🇸

#72
20

Main Category

Social NetworkingFree
AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Recent User Mood 🇺🇸

Gathering signals...

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

Loading...

What Are The Key Features?

Workout LoggingStandard

Track reps, weights, and sets for various exercises

Progress VisualizationStandard

View detailed charts, trends, and statistics to monitor strength gains

Exercise LibraryStandard

Access to a library of 160+ exercises covering all muscle groups and equipment

Custom Program BuilderStandard

Create personalized workouts and training programs

Minimalist InterfaceDifferentiator

Distraction-free design focused specifically on the training experience

Who is it for & how much does it cost?

Target Audience

Strength training enthusiasts, including bodybuilders and powerlifters, who prioritize a clean, distraction-free interface for tracking their performance.

Pricing

Free
  • Free access to all core tracking and logging features

The app is currently positioned as a free tool with no explicit subscription or IAP tiers, likely focusing on aggressive user acquisition to compete with established freemium players.

Who Built It?

Social Networking

Enrichment in progress

Publisher profile available very soon

What other apps does new chat make?

What do users think recently?

Gathering public signals...

Sentiment analysis will be available soon

What is the competitive landscape for setlog?

How's The Social Networking Market?

How does it evolve in the Social Networking market?

ChartRankChange
Free#7221

Social Networking Market Trend

Social Networking market trend & dynamics

Available very soon

The rivals identified

Peers

Hevy - Workout Tracker Gym Log

Hevy - Workout Tracker Gym Log

4.9 (64K)

Hevy Studios S.L.

The leading social-first workout tracker, directly competing with SetLog's specific 'Social Networking' categorization and community focus.

-

Robust social feed for following friends and sharing workout routines

-

Comprehensive web interface for workout planning and data analysis

The outtake for setlog

SWOT Analysis

Core Strengths

  • Minimalist, distraction-free UI design
  • Completely free access to core features
  • Active iOS development cycle (v2.0.6 updated April 2026)
  • Comprehensive library of 160+ exercises

Critical Frictions

  • Severe platform disparity (Android version stagnant since June 2025)
  • Low rating volume (24 total) limits social proof
  • Lack of social features despite being in the 'Social Networking' category

Growth Levers

  • Pivot to social-first features to compete with Hevy
  • Integrate coach-led programs to mirror Boostcamp's growth model
  • Expand data analytics to include powerlifting-specific metrics (1RM, Wilks)

Market Threats

  • Strong's market dominance in the minimalist logging niche
  • Declining App Store visibility (#72, down 21 spots)
  • Hevy's strong community network effects

What are the next best moves?

high

Synchronize Android and iOS feature sets

The Android version (v1.0.0) has not been updated since June 2025, while iOS is at v2.0.6, creating a fragmented user experience and preventing cross-platform growth.

medium

Implement Social Sharing or Community Loops

The app is categorized as 'Social Networking' but lacks features like the social feeds found in Hevy, leading to potential user confusion and missed engagement opportunities.

high

Launch a Review Acquisition Campaign

With only 24 ratings and a recent ranking drop of 21 positions, the app lacks the social proof and algorithmic momentum to compete with established contenders like Strong.

Feature Gaps vs Competitors

  • Apple Watch integration (available in Strong)
  • Muscle heatmaps (available in GymBook)
  • Social feed and friend following (available in Hevy)
  • Coach-led training programs (available in Boostcamp)
  • Advanced powerlifting calculators (available in StrengthLog)

Key Takeaways

SetLog is a clean, utility-focused tracker that successfully identifies the 'minimalist' gap but fails to execute on its 'Social Networking' categorization. To survive, the PM must bridge the massive development gap between iOS and Android and decide whether to lean into social features or pivot the category to 'Health & Fitness' to better align with its current utility-first nature.

Where Is It Heading?

Mixed Signals

v2.0.6 (April 2026) update shows active investment in the iOS user experience.

Rankings dropped 21 positions to #72 in the US Social Networking category, indicating declining visibility.

Android version has seen no updates for nearly a year (since June 2025), suggesting maintenance mode for that platform.

Independent intel to help builders create better apps.

No publisher influence. No third-party bias. Built with objectivity in mind to serve the builder community.

Hope this helps & keep building! · Found an error?

What's new in this report

No changes detected yet.

Cite this report

Marlvel.ai. “setlog Intelligence Report.” Updated Apr 12, 2026. https://marlvel.ai/intel-report/social-networking/com-newchat-hai

Agent Markdown (.md)·

Data licensed under CC-BY-NC 4.0