By Nintendo Co.
Report updated Apr 18, 2026
8-bit Super Mario Stickers
For super Mario fans and Nintendo enthusiasts who want to express their fandom through nostalgic and modern character-themed digital stickers.
8-bit Super Mario Stickers is an established stickers app that is a paid app. With a 4.5/5 rating from 124 reviews, it shows polarized user reception.
What is 8-bit Super Mario Stickers?
Current Momentum
v1.0 · 102mo ago
Zombie8-bit Super Mario Stickers has not received any updates since its initial launch in 2017.
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Includes exclusive stickers featuring Mario and his new ally Cappy from the Super Mario Odyssey game.
Provides a collection of stickers featuring Mario in his original 8-bit pixel form and iconic scenes from the NES era.
Allows users to power up their messages by sending stickers directly within the messaging interface.
How much does it cost?
- One-time purchase of $1.99
Monetization is based on a premium, one-time purchase model, leveraging brand loyalty and nostalgia rather than recurring subscriptions or ad-supported models.
Who Built It?
Nintendo Co.
Extending iconic console franchises to mobile platforms while providing essential ecosystem utilities for the global Nintendo community.
Portfolio
13
Apps
Who is Nintendo Co.?
Nintendo operates a closed-loop ecosystem where mobile serves as a secondary engagement layer for its primary hardware business. Their moat is the institutional trust and cross-platform integration that allows them to sustain high user retention without aggressive mobile-first growth tactics. The current trajectory suggests a pivot toward ecosystem readiness for upcoming hardware, prioritizing utility and companion apps over new standalone mobile gaming franchises.
Who is Nintendo Co. for?
- Fans of Nintendo console franchises
- Parents managing children's gaming habits within the Nintendo ecosystem
Portfolio momentum
Released 47 updates across 16 apps in the last 6 months, with 81% of the portfolio currently active and receiving regular maintenance.
What other apps does Nintendo Co. make?
What do users think recently?
Analysis in progress, available soon
What is the competitive landscape for 8-bit Super Mario Stickers?
How's The Stickers Market?
Market outlook for this category
Available very soon
The rivals identified
The Nemesis
Sonic the Hedgehog Stickers
SEGA
The most direct historical and market rival to the Mario franchise, offering a similar blend of retro 16-bit nostalgia and modern character expressions for iMessage.
Head to Head
Nintendo holds the strategic edge due to the iconic status of the 8-bit NES assets, which command higher nostalgia-driven conversion. While Sonic offers more character variety, Mario's 'Odyssey' tie-in makes it more relevant to current console players.
What sets 8-bit Super Mario Stickers apart
Exclusive integration of Cappy from Super Mario Odyssey provides a modern hook
Stronger brand sentiment driven by the universal appeal of the original NES pixel art
What's Sonic the Hedgehog Stickers's Edge
Broader variety of character reactions beyond the primary protagonist
Often benefits from SEGA's frequent bundle sales and promotional pricing
Contenders
Leverages a 3D-pixel hybrid style rather than flat 8-bit art
Includes environmental elements like Creepers and TNT that function as 'reaction' stickers
Peers
High-fidelity modern animation style
Massive mainstream appeal beyond the gaming sub-culture
Includes stickers from both classic and modern film trilogies
Features a mix of animated and static high-detail illustrations
The outtake for 8-bit Super Mario Stickers
Strengths to defend, gaps to attack
Core Strengths
- Universal brand recognition of the Super Mario IP
- High-quality authentic 8-bit pixel art
- Strong user rating (4.54) indicating high asset quality
- Exclusive 'Odyssey' content (Cappy)
Critical Frictions
- Zero product updates since October 2017
- Lack of animated sticker options
- Narrow focus on Mario, excluding secondary franchise characters
Growth Levers
- Introduction of animated stickers to compete with SEGA
- Expansion into 'reaction' stickers (e.g., power-ups, blocks) to increase utility
- Seasonal content updates tied to new Nintendo Switch releases
Market Threats
- Sonic the Hedgehog stickers offering more character variety (Tails, Knuckles)
- Among Us stickers capturing the 'meme' and social expression market
- Disney's dominance in the premium animated sticker space
What are the next best moves?
Introduce animated sticker variants
Directly addresses a competitive gap where the 'Nemesis' (Sonic) and 'Peer' (Disney) apps offer dynamic visual feedback that static 8-bit sprites lack.
Expand character roster to include Luigi, Peach, and Bowser
Competitor analysis shows Sonic the Hedgehog Stickers wins by offering a broader cast of secondary characters, increasing the pack's expressive range.
Refresh app metadata and compatibility for modern iOS versions
The app has not been updated since 2017 (v1.0.0), posing a long-term risk for OS compatibility and signaling 'abandonware' to potential buyers.
Feature Gaps vs Competitors
- Animated sticker options (available in Sonic the Hedgehog Stickers and Disney Stickers)
- Secondary character variety (available in Sonic the Hedgehog Stickers)
- Environmental/Reaction elements like TNT/Creepers (available in Minecraft Stickers)
Key Takeaways
Nintendo holds a strong strategic edge through the iconic status of its 8-bit assets, but the product is currently stagnant. To defend against SEGA's more diverse character roster and Disney's high-fidelity animations, Nintendo must transition this from a legacy asset to an active service with periodic content refreshes.
Where Is It Heading?
Stable
Last updated Oct 2017 — the app is in maintenance mode with no active feature investment.
4.54 rating from 124 users — indicates the core asset quality remains high and resonant with the target audience.