Report updated Apr 17, 2026

Overview · Full Intel report in progress

Avast Cleanup – Phone Cleaner is an established utilities app that is free with in-app purchases. With a 4.6/5 rating from 1.5M reviews, it shows polarized user reception.

What is Avast Cleanup – Phone Cleaner?

Avast Cleanup is a utility app designed to help iOS users manage device storage by identifying and removing redundant media and contact data. It includes a private file locker for securing sensitive photos and videos. The app aims to streamline device organization through automated detection of duplicates and low-quality files.

Current Momentum

v1.15.0

No release notes available.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Utilities

No ranking data

ToolsGrossing

Rating Pulse 🇺🇸

Gathering signals...

What makes this app unique?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Media CleanerStandard

Detects and deletes low-quality, duplicate, or similar photos, screenshots, and large videos.

Contact CleanerStandard

Organizes contact lists by removing duplicates and incomplete records with a backup feature for recovery.

Private File LockerStandard

Provides a secure space to hide sensitive photos and videos from unauthorized access.

How much does it cost?

Freemium

Who Built It?

AVAST Software s.r.o

(148.6K)

Securing digital lives and optimizing device performance through a unified suite of privacy, security, and utility tools for mobile users.

Portfolio

6

Apps

Free 5
Utilities60%
Productivity20%
Developer Tools20%

Who is AVAST Software s.r.o?

Avast leverages its legacy security brand to offer a vertically integrated mobile utility stack, competing as a trusted all-in-one alternative to fragmented single-purpose apps. Their primary moat is cross-platform brand recognition, allowing them to cross-sell specialized privacy tools like VPNs and password managers from their high-traffic cleanup and security flagships. The high update frequency across a small, focused portfolio suggests a strategic priority on retention and subscription stability within the security-as-a-service model.

Who is AVAST Software s.r.o for?

  • Privacy-conscious mobile users
  • Individuals seeking to extend device longevity through storage management
  • Security monitoring
Intense

Portfolio momentum

Maintains an intense development pace with 19 updates across 6 active apps in the last 6 months, ensuring the entire portfolio remains current.

Last release · 5d agoActive apps · 6

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for Avast Cleanup – Phone Cleaner?

How's The Utilities Market?

Market outlook for this category

Available very soon

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for Avast Cleanup – Phone Cleaner

Key Takeaways

While marketed as a storage optimization tool, user feedback highlights significant friction regarding subscription management and perceived efficacy.

Where Is It Heading?

Trend analysis

Available very soon

Independent intel to help builders create better apps.

No publisher influence. No third-party bias. Built with objectivity in mind to serve the builder community.

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Cite this report

Marlvel.ai. “Avast Cleanup – Phone Cleaner Intelligence Report.” Updated Apr 17, 2026. https://marlvel.ai/intel-report/utilities/avast-cleanup-phone-cleaner

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