Report updated Jun 25, 2026

TL;DR:My Council struggles with a critical reliability gap that undermines its utility as a municipal gateway, as server connectivity failures and incomplete address databases block access for residents in multi-story buildings. Users feel Upset, praising basic utility of the application provides value for users who can successfully access the interface but frustrated by server connectivity errors prevent users from accessing the application following the latest update. My Council provides essential ERP-linked utility but fails on basic reliability, so the PM must prioritize backend stability over new features to prevent total user abandonment..|TL;DR:My Council struggles with a critical reliability gap that undermines its utility as a municipal gateway, as server connectivity failures and incomplete address databases block access for residents in multi-story buildings. Users feel Upset, praising basic utility of the application provides value for users who can successfully access the interface but frustrated by server connectivity errors prevent users from accessing the application following the latest update. My Council provides essential ERP-linked utility but fails on basic reliability, so the PM must prioritize backend stability over new features to prevent total user abandonment..

My Council is a struggling utilities app that is completely free. Users particularly appreciate basic utility of the application provides value for users who can successfully access the interface, though server connectivity errors prevent users from accessing the application following the latest update remains a common concern.

What is My Council?

My Council is a free utility app for citizens and council staff to interact with Horizon ERP municipal systems.

Users hire the app to access local government data and services in real-time, replacing manual inquiries with digital ERP-linked requests.

Current Momentum

v4.17 · 8mo ago

Zombie
  • Ships performance improvements and bug fixes.
  • Adds support for latest Android version.
AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Active Nemesis

Fragmented niche

No dominant direct rival identified yet — see Other Rivals below.

Other Rivals

Yên Bái - S
MyGOV Malaysia
MAC Express Perú
KaisaKa
MsgAI
Eritrean AI

7-Day Rank Pulse 🇺🇸

Utilities

No ranking data

LifestyleGrossing

Rating Pulse 🇺🇸

No rating yet

Recent User MoodAI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

Loading...

What Are The Key Features?

Horizon ERP IntegrationDifferentiator

Real-time data exchange between citizens and council systems using the Horizon ERP backend

Council Tax Information LookupStandard

Retrieves UK property tax data via CouncilTaxFinder.com integration

Multi-role InteractionStandard

Provides distinct communication channels for citizens, councillors, and officers within the app

How much does it cost?

Free
  • Free to download and use

The app functions as a free utility tool for municipal stakeholders, with no observed IAP or subscription gates.

Who Built It?

Utilities

Enrichment in progress

Publisher profile available very soon

What other apps does Solorient make?

What do users think recently?

Low confidence · 10 reviews analyzed

What is the recent mood?

Upset

Recent user voice shows a upset sentiment. Users appreciate basic utility of the application provides value for users who can successfully access the interface, but report server connectivity errors prevent users from accessing the application following the latest update and incomplete address database limits functionality for residents living in multi-story residential buildings.

Limited review volume (10 reviews). Sentiment analysis will deepen as more data lands.

What is the competitive landscape for My Council?

How's The Utilities Market?

Market outlook for this category

Available very soon

The rivals identified

Peers

Specializes in real-time incident reporting, allowing citizens to flag local issues directly to the relevant authorities.

Provides a dedicated interactive exchange module that simplifies the submission of public feedback and service requests.

MyGOV Malaysia

MyGOV Malaysia

5.0 (1)

JABATAN DIGITAL NEGARA (JDN)

Both apps serve as centralized digital gateways for government-to-citizen interaction, aiming to streamline public service delivery through a unified mobile interface.

Leverages a whole-of-government integration strategy that centralizes diverse public services into one single platform.

Provides an official information hub that establishes high user trust through verified government-backed data sources.

MAC Express Perú

MAC Express Perú

4.6 (5)

PRESIDENCIA CONSEJO MINISTROS - PCM

This app competes by providing a digital interface for government procedures, mirroring the goal of My Council to bridge the gap between citizens and public entities.

Focuses on digitalizing complex bureaucratic procedures to reduce physical office visits for citizens and officials.

Features multi-entity access, allowing users to interact with various government departments within a single application.

KaisaKa

KaisaKa

3.8 (15)

Easybus PH

KaisaKa functions as a local information and communication hub, directly overlapping with My Council’s objective of facilitating real-time interaction between citizens and local authorities.

Prioritizes direct communication channels that enable faster feedback loops between local government units and residents.

Utilizes a community-centric information hub model that encourages higher engagement through localized public service updates.

New Kids on the Block

Eritrean AI

Eritrean AI

0

ERITREAN MEDIA NETWORK LIMITED

While broader in scope, its focus on AI-driven public service access and job searching represents a modern, automated threat to traditional council utility apps.

Integrates live voice chat and smart translation to remove language barriers for public service information access.

The outtake for My Council

Strengths to defend, gaps to attack

Core Strengths

  • Horizon ERP backend integration functions as a proprietary B2B distribution barrier into municipal partnerships.

Critical Frictions

  • Server connectivity errors block entry for users post-update.
  • Incomplete address database prevents usage for multi-story building residents.

Growth Levers

  • Expanding address directory to include multi-story units would capture underserved urban segments.

Market Threats

  • Government-backed centralized portals set higher trust standards that My Council's current instability fails to meet.

What are the next best moves?

highInvest

Ship backend stability patch because server connectivity errors are the #1 barrier to entry → restore daily active usage.

Connectivity errors are the primary complaint theme in recent reviews.

Trade-off: Pause all UI-related feature work — stability has 5× the impact on user retention.

mediumPivot

Expand address database because multi-story residents report it as a top frustration → increase addressable user base.

Incomplete address data is the second most frequent complaint.

Trade-off: Deprioritize the Council Tax lookup update — address coverage is a higher churn risk.

A counter-intuitive read

The app's B2B integration with Horizon ERP is a stronger moat than its consumer-facing utility, as it forces municipal adoption regardless of current mobile-app sentiment.

Feature Gaps vs Competitors

  • Real-time incident reporting (available in Yên Bái - S but absent here)
  • Multi-entity bureaucratic procedure digitalization (available in MAC Express Perú but absent here)

Key Takeaways

My Council provides essential ERP-linked utility but fails on basic reliability, so the PM must prioritize backend stability over new features to prevent total user abandonment.

Where Is It Heading?

Declining

The municipal utility market is consolidating around high-trust, multi-service platforms that offer stable, end-to-end bureaucratic processing. My Council remains exposed due to its narrow ERP-only focus and current technical instability, which will likely accelerate churn to more reliable government-backed alternatives.

Server connectivity errors following the latest update prevent access, which erodes user trust and compounds the existing sentiment drag.

Incomplete address databases for multi-story buildings limit the app's utility for urban residents, creating a permanent ceiling on adoption.

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by My Council, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Hope this helps & keep building! · Found an error?

What's new in this report

The app's competitive position has declined due to critical post-update connectivity failures and address database gaps, shifting the focus from platform parity to basic service reliability.

declined

Emergence of Critical User Complaints

shifted

Competitive Landscape Refresh

shifted

Weakness Identification

shifted

Interaction Feature Repositioning

Cite this report

Marlvel.ai. “My Council Intelligence Report.” Updated Jun 25, 2026. https://marlvel.ai/intel-report/utilities/my-council

Agent Markdown (.md)·

Data licensed under CC-BY-NC 4.0