TL;DR:Scale for grams - weight scale is an AI-powered utility app that estimates the mass of small objects via smartphone camera. Scale for grams has successfully carved out a niche by applying AI to mass estimation, but its long-term survival depends on moving beyond a single-purpose tool.|TL;DR:Scale for grams - weight scale is an AI-powered utility app that estimates the mass of small objects via smartphone camera. Scale for grams has successfully carved out a niche by applying AI to mass estimation, but its long-term survival depends on moving beyond a single-purpose tool.
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Scale for grams - weight scale is an established utilities app that is free with in-app purchases. With a 4.7/5 rating from 260 reviews, it shows polarized user reception.

What is Scale for grams - weight scale?

Scale for grams - weight scale is an AI-powered utility app that estimates the mass of small objects via smartphone camera. Launched in June 2025, it targets DIY enthusiasts and travelers with a hardware-free "snap-and-weigh" value proposition. While it holds a high 4.67 rating, it faces stiff competition from AR-based spatial measurement tools and all-in-one utility bundles.

Current Momentum

v1.0.3 · 8mo ago

Zombie

The app has not received any updates since its initial release in July 2025. It is currently in maintenance mode.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Active Nemesis

Tape Measure™

Tape Measure™

By Level Labs

Other Rivals

The Tape Measure & 3D Scanner
Ruler AR - Tape Measure Camera
Count This - Counting App
Physics Toolbox Sensor Suite
Measure Angles - Bubble Level
Smart Tools - All In One Box

7-Day Rank Pulse 🇺🇸

Utilities

No ranking data

Rating Pulse 🇺🇸

Gathering signals...

What makes this app unique?

How Is The App's Momentum Right Now?

Loading...

What Are The Key Features?

AI Weight EstimationDifferentiator

Uses camera and AI technology to estimate the weight of objects in grams without physical hardware.

Smart History LogStandard

Automatically saves and tracks measurement data over time.

Portable Virtual ScaleStandard

Provides a lightweight, mobile-first alternative to physical weighing scales.

How much does it cost?

Freemium
  • Free version with core functionality
  • Premium subscription with auto-renewing payments

The app gates advanced AI features or unlimited history behind a subscription, a standard model for utility tools aiming for recurring revenue.

Who Built It?

Utilities

What other apps does Dung Vu make?

Toy Value Scanner for Funko

Toy Value Scanner for Funko

Shopping

View Intel →
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Photo & Video

AI Car Designer - AutoMod

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Graphics & Design

Glow Light Selfie Cam

Glow Light Selfie Cam

Photo & Video

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What do users think recently?

Analysis in progress, available soon

What is the competitive landscape for Scale for grams - weight scale?

How's The Utilities Market?

Market outlook for this category

Available very soon

The rivals identified

The Nemesis

  1. -

    Uses ARKit for spatial dimensioning whereas the target app uses AI image analysis for mass estimation.

  2. -

    Positions as a professional-grade replacement for physical tools, while target positions as a casual 'pocket' convenience.

Contenders

-

Offers 3D room planning and LiDAR scanning for volume, providing a more technical use case than the target's weight estimation.

-

Focuses on architectural and interior design audiences rather than the target's general consumer 'everyday use' audience.

Ruler AR - Tape Measure Camera

Ruler AR - Tape Measure Camera

4.3 (3.5K)

Vladislav Kovalski

Directly competes for the 'measure with camera' search traffic with a established presence in the Utilities category.

-

Specializes in linear and area measurements via AR overlays vs. the target's focus on weight/mass via AI photo analysis.

-

Provides a 'ruler' UX that mimics physical hardware, whereas the target uses a 'shutter-and-estimate' AI workflow.

Peers

-

Positions for business/logistics use cases (inventory counting) vs. the target's general utility positioning.

-

Uses multi-object recognition to count items in a single frame, a logic that could easily pivot into weight-summation features.

Physics Toolbox Sensor Suite

Physics Toolbox Sensor Suite

4.7 (1.7K)

Chrystian Vieyra

Attracts the 'power user' segment of the utility market who wants raw data rather than AI estimations.

-

Exposes raw hardware sensor data (accelerometer, magnetometer) for scientific use vs. the target's abstracted AI-processed output.

-

Includes data logging and CSV export for analysis, catering to students and researchers rather than casual users.

Measure Angles - Bubble Level

Measure Angles - Bubble Level

4.3 (1.8K)

WHATSTICKER APPS SRL

A legacy utility tool that occupies the same 'single-purpose hardware replacement' niche as the target.

-

Focuses on orientation and leveling using the gyroscope, a hardware-reliant approach vs. the target's software/AI-reliant approach.

-

Minimalist, single-screen UX designed for quick 'check and close' interactions.

New Kids on the Block

Smart Tools - All In One Box

Smart Tools - All In One Box

4.5 (315)

Matjaz Marolt

A rising threat that uses a 'Swiss Army Knife' strategy to consolidate multiple niche utilities into one app.

The outtake for Scale for grams - weight scale

SWOT Analysis

Core Strengths

  • Unique AI-driven mass estimation differentiator
  • High initial user rating (4.67) indicating accuracy satisfaction
  • Low-friction 'snap-and-weigh' user experience

Critical Frictions

  • Single-purpose focus makes it vulnerable to tool bundles
  • Lack of data export (CSV/PDF) for history logs
  • No developer website or social media presence for support

Growth Levers

  • Expansion into B2B/Logistics (e.g., shipping weight estimation)
  • Integration of AR volume calculation to provide density insights
  • Offline AI processing for travelers without data access

Market Threats

  • AR leaders like Tape Measure™ adding mass estimation features
  • Consolidation by 'Swiss Army Knife' utility apps
  • Native OS camera updates integrating similar AI tools

What are the next best moves?

medium

Implement CSV/Data Export for History Log

Competitor Physics Toolbox Sensor Suite offers data logging and export; adding this caters to power users and increases the utility of the history feature.

high

Develop AR-based Volume Estimation

Nemesis Tape Measure™ and contenders like Ruler AR use ARKit for spatial data; combining volume with weight would allow for unique density calculations.

medium

Introduce a 'Business/Inventory' Mode

Competitor Count This targets logistics/business users; pivoting AI logic to handle multi-object weight summation could capture a higher-paying segment.

Feature Gaps vs Competitors

  • Spatial dimensioning (available in Tape Measure™)
  • 3D Scanning/LiDAR support (available in The Tape Measure & 3D Scanner)
  • CSV/Data Export (available in Physics Toolbox Sensor Suite)
  • Multi-object counting (available in Count This)

Key Takeaways

Scale for grams has successfully carved out a niche by applying AI to mass estimation, but its long-term survival depends on moving beyond a single-purpose tool. If I were the PM, I would prioritize AR-based volume integration to create a 'density' differentiator that general AR rulers and all-in-one bundles cannot easily replicate.

Where Is It Heading?

Stable

v1.0.3 (July 2025) update focused on bug fixes — indicates a shift from launch features to maintenance.

4.67 rating from 260 users — demonstrates strong early satisfaction with the core AI estimation accuracy.

Frequently Asked Questions

Is Scale for grams accurate enough for professional use?
The app is marketed for 'everyday use' and 'quick checks' rather than precision. It provides an AI-powered estimate for small objects, making it suitable for DIY and travel but not for scientific or professional weighing requiring certified accuracy.
How does this differ from AR ruler apps?
While AR ruler apps like Tape Measure™ use ARKit to measure length and volume, Scale for grams uses AI image analysis to estimate mass (weight). It focuses on how heavy an object is rather than its physical dimensions.
Do I need to buy any extra hardware to use this?
No. The app is designed to work entirely through your smartphone camera using AI technology. It does not require physical scale attachments or external sensors to provide weight estimates.
Are there other apps that can count items instead of weighing them?
Yes. If you need to count quantities rather than estimate weight, 'Count This - Counting App' uses similar computer vision technology specifically for inventory and logistics use cases.

Independent intel to help builders create better apps.

No publisher influence. No third-party bias. Built with objectivity in mind to serve the builder community.

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Cite this report

Marlvel.ai. “Scale for grams - weight scale Intelligence Report.” Updated Apr 16, 2026. https://marlvel.ai/intel-report/utilities/scale-for-grams-weight-scale

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