American Red Cross
For general public, including blood donors and individuals seeking disaster preparedness and pet first aid information.
Blood Donor American Red Cross
Snapshot
Who is American Red Cross?
Facilitating emergency preparedness and blood donation management for the American public. Providing critical health and safety resources through accessible mobile tools.
Target audience
Rivals analysis in progress
Portfolio
Free 8Last updated
Blood Donor American Red Cross
v2.24.1
4mo ago
Publisher DNA
What defines American Red Cross?
Publisher DNA
Primary focus
Public health and emergency safety utilities
Scale
indie
Target audience
General public, including blood donors and individuals seeking disaster preparedness and pet first aid information.
Signature Patterns
- •Strictly free-to-use model with no in-app purchases or subscriptions
- •Focus on high-utility, low-frequency engagement tools
- •Integration with official organizational data and emergency alert systems
- •Utility-first design prioritizing quick access to information and scheduling
Portfolio momentum
Released 8 updates across 3 apps in the last 6 months, with all top titles receiving updates within the last 30 days.
Portfolio
What does American Red Cross ship?
Apps
8 apps analysed
Real-time supply notifications demonstrate tangible impact, driving donor retention
- The digital donation pass saves significant time during the check-in process at physical donation centers
- Application crashes immediately upon launch on specific high-end foldable devices following the latest update
Donating blood and platelets is easier than ever with The American Red Cross.
Interactive quiz modules validate caregiver knowledge, driving repeat engagement.
- Interactive quiz modules validate caregiver knowledge while providing a fun and engaging learning experience
Plan for a tornado, hurricane, or earthquake. Receive local weather alerts
Plan for a tornado, hurricane, or earthquake. Receive local weather alerts
Red Cross shelter locator functions as a unique distribution barrier
- Emergency alert system provides critical life-saving notifications that wake users even when phones are muted
- Critical weather alerts fail to trigger consistently, leaving users without warnings during active tornado threats
Single-market publisher, every app ships only to United States.
Based on 4 of 8 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States4 / 4
Core markets (4/4 apps)
User Sentiment
How do users feel about their apps?
2
Positive apps
1
Neutral / mixed
0
Negative apps
73/100
Avg sentiment score
Unlock the app dragging this portfolio down.
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The bottom line on American Red Cross
Bottom line
The American Red Cross maintains a highly effective, utility-driven portfolio that successfully extends their humanitarian mission into the mobile space. Their focus on functional, non-monetized tools creates a strong, trust-based relationship with users that is difficult for commercial health or weather apps to challenge.
Frequently asked questions
How many apps does American Red Cross publish?
What kind of apps does American Red Cross make?
What is American Red Cross's top app?
In how many countries are American Red Cross's apps available?
What fed this analysis
- Apps analyzed:
- 3
- With full intel:
- 0
- With overview:
- 3
- Website scraped:
- yes
- Social presence:
- yes