AppMoji
For social media users and fans of entertainment IP seeking personalized or celebrity-themed expressive content for mobile messaging.
Snapshot
Who is AppMoji?
Enabling personalized digital expression through custom emoji creation tools and branded celebrity sticker keyboards.
Target audience
Rivals analysis in progress
Portfolio
Free 11Last updated
Moji Maker™ | Emoji Messenger
v2.3.7
4.6y ago
Publisher DNA
What defines AppMoji?
Publisher DNA
Primary focus
Custom emoji creation and branded sticker keyboards
Scale
studio
Target audience
Social media users and fans of entertainment IP seeking personalized or celebrity-themed expressive content for mobile messaging.
Signature Patterns
- •Heavy reliance on modular asset libraries for user-generated emoji design
- •Direct integration with iMessage and system-wide custom keyboards
- •Strategic use of entertainment IP and celebrity partnerships for user acquisition
- •Monetization through a mix of free-to-use tools and paid branded content
- •Shift from rapid portfolio expansion to maintenance of core legacy titles
Portfolio momentum
With 16 of 17 apps currently abandoned and only one release in the last six months, the publisher is focused on sustaining its top-performing flagship title.
Portfolio
What does AppMoji ship?
Apps
Single-market publisher, every app ships only to United States.
Based on 3 of 17 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States3 / 3
Core markets (3/3 apps)
The Analyst's Read
The bottom line on AppMoji
Bottom line
AppMoji is a specialized studio that successfully capitalized on the custom keyboard trend through high-profile IP tie-ins. While their weighted 4.25★ rating indicates strong product-market fit for their core tools, the high abandonment rate across the portfolio suggests a pivot toward maintaining a single flagship rather than active new development.
Frequently asked questions
How many apps does AppMoji publish?
What kind of apps does AppMoji make?
What is AppMoji's top app?
In how many countries are AppMoji's apps available?
What fed this analysis
- Apps analyzed:
- 17
- With full intel:
- 0
- With overview:
- 17
- Website scraped:
- yes
- Social presence:
- no