Bally's Interactive
For adult users in regulated U.S. states seeking legal sports betting and real-money casino games.
Snapshot
Who is Bally's Interactive?
Providing regulated real-money gambling and sports wagering platforms for adult users in legal U.S. jurisdictions.
Target audience
Rivals analysis in progress
Portfolio
Free 4Last updated
Bally Bet Sportsbook & Casino
v18.31.2
4mo ago
Publisher DNA
What defines Bally's Interactive?
Publisher DNA
Primary focus
Regulated real-money gambling and sports wagering
Scale
indie
Target audience
Adult users in regulated U.S. states seeking legal sports betting and real-money casino games.
Origin
Digital division of Bally's Corporation, a major player in the land-based casino industry.
Signature Patterns
- •Focus on regulated real-money gambling and sports wagering
- •Integration of licensed third-party IP to drive user acquisition
- •High-frequency update cycle for platform maintenance and compliance
- •Geographic restriction to specific legal U.S. jurisdictions
Portfolio momentum
Released 24 updates across 2 apps in the last 6 months, indicating an intense development cycle for their core platforms.
Portfolio
What does Bally's Interactive ship?
Apps
4 apps analysed
Real Money Gambling & Sports Betting: Vegas Slots, Live NFL Betting, & Parlays.
Analysis in progress
Analysis in progress
Single-market publisher, every app ships only to United States.
Based on 1 of 4 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
The Analyst's Read
The bottom line on Bally's Interactive
Bottom line
Bally's Interactive is a focused digital operator leveraging legacy brand recognition and licensed IP to secure a foothold in the regulated U.S. gambling market. Their high development velocity indicates a commitment to platform refinement in a sector where technical reliability is a key differentiator.
Frequently asked questions
How many apps does Bally's Interactive publish?
What kind of apps does Bally's Interactive make?
What is Bally's Interactive's top app?
In how many countries are Bally's Interactive's apps available?
What fed this analysis
- Apps analyzed:
- 2
- With full intel:
- 0
- With overview:
- 2
- Website scraped:
- yes
- Social presence:
- yes