+15
Caixa Econômica Federal
For brazilian citizens and retail banking customers, ranging from social benefit recipients to mortgage holders and credit card users.
Known for
For brazilian citizens and retail banking customers, ranging from social benefit recipients to mortgage holders and credit card users.
Providing essential digital access to Brazilian government social benefits, housing, and financial services for millions of citizens.
Target audience
Portfolio
Free 18Last updated
Habitação Caixa
v5.10.0
4mo ago
Primary focus
Government-backed financial and social service utilities
Scale
studio
Target audience
Brazilian citizens and retail banking customers, ranging from social benefit recipients to mortgage holders and credit card users.
With 28 releases in the last 6 months and a high percentage of active titles, the publisher maintains an aggressive development cadence to support critical national infrastructure.
18 apps analysed
Centralized account management increases daily app utility
0
Positive apps
0
Neutral / mixed
3
Negative apps
17/100
Avg sentiment score
With over 5 million ratings and a high release cadence, it is the most direct scale-equivalent competitor in the Brazilian retail banking sector.
Strategic outlook coming soon.
What fed this analysis
A legacy banking giant with a mature feature set and consistent update frequency targeting the same retail audience.
Aggressive focus on credit and card-centric features makes it a strong alternative for the target's retail banking base.
Targets the premium segment of the same financial ecosystem with a focus on investment-heavy banking.
A digital-native bank competing for the same retail banking audience with a focus on modern UX.
Rapidly evolving from a payment app into a full-service financial hub with high release velocity.
