1app3.4(1.4K)Lifestyle

Publisher DNA

What defines Cleanly?

AI intelligence is not yet available for Cleanly. The portfolio data below is up to date.

Portfolio

What does Cleanly ship?

Apps

1 app analysed

  • Multi-category service bundling captures a larger share of household chores than single-service rivals.

Single-market publisher, every app ships only to United States.

Based on 1 of 1 app with localized market data Β· last scanned .

Americas (1)

  • United States1 / 1

Core markets (1/1 apps)

United States

User Sentiment

How do users feel about their apps?

0

Positive apps

1

Neutral / mixed

0

Negative apps

50/100

Avg sentiment score

Rivals

Who does Cleanly compete with?

The rivals identified

Nemeses(1)

The Procter & Gamble Company

known forTide Cleaners | Dry Cleaning

1 app4.9Lifestyle

Tide Cleaners leverages massive brand equity and P&G's operational scale to dominate the on-demand laundry market, directly competing with ByNext for urban household market share.

Contenders(4)

CleanCloud

known forCleanCloud

1 app4.8Lifestyle

CleanCloud competes by providing the underlying SaaS infrastructure for laundry businesses, creating a B2B2C overlap with ByNext's operational model.

Laundryheap

known forLaundryheap: On-Demand Laundry

1 app4.7Lifestyle

Laundryheap competes on speed and logistics, targeting the same time-poor demographic as ByNext with a focus on 24-hour turnaround.

Poplin Technologies

known forPoplin for Laundry Pros

1 app4.4Lifestyle

Poplin disrupts the traditional laundry model by utilizing a gig-economy marketplace, creating price pressure on ByNext's premium service.

Rinse

known forRinse | Laundry & Dry Cleaning

1 app4.7Lifestyle

Rinse is a direct operational competitor that focuses on high-quality, subscription-based laundry services in major metropolitan areas.

Same space(8)

EverWash Car Club

known forEverWash

1 app4.2Lifestyle

EverWash competes for the 'subscription-based household maintenance' budget, targeting the same convenience-seeking consumer profile.

Guru Ventures

known forLawnGuru- Lawn, Snow & Garden

1 app4.0Lifestyle

LawnGuru occupies the same 'on-demand home services' category, competing for the same time-strapped homeowners.

Hamperapp

known forHamperapp | Laundry Service

1 app4.4Lifestyle

Hamperapp targets the same urban lifestyle segment as ByNext, focusing on both residential and commercial laundry needs.

Hampr

known forhampr: Laundry Service App

1 app4.7Lifestyle

Hampr provides a similar on-demand laundry experience with a focus on simplified, flat-rate pricing structures.

HappyNest

known forHappyNest | Laundry Service

1 app4.7Lifestyle

HappyNest competes by offering highly customizable laundry preferences, appealing to the same quality-conscious users as ByNext.

Laundry Lockers

known forLaundry Lockers

1 app3.7Lifestyle

This app addresses the same 'chore-reduction' use case but focuses on a specific hardware-dependent locker infrastructure.

Washmen FZ

known forWashmen & The Finery

1 app4.7Lifestyle

Washmen focuses on premium garment care and itemized tracking, positioning itself as a high-end alternative to ByNext.

Washos

known forWashos: Mobile Car Detailing

1 app4.7Lifestyle

While the service is different, Washos competes for the same 'lifestyle convenience' wallet share by offering on-demand mobile maintenance.

New entrants(4)

GAMEZOO STUDIO PRIVATE

known forWashZoy

1 app0.0Lifestyle

A new entrant attempting to capture market share through standard on-demand laundry features and order tracking.

Naeem Diwan

known forMumineen Wisaal

1 app0.0Lifestyle

While niche, this app enters the lifestyle category with a focus on community-driven matching, signaling potential for specialized service marketplaces.

Odeen Microsystems

known formyLaundry now

1 app5.0Lifestyle

A new entrant attempting to simplify the laundry experience through visual technology and membership-based loyalty.

Victor Ezinwa

known forFabric Care Laundry

1 app0.0Lifestyle

A recent startup entering the lifestyle cleaning space with a focus on location-aware service delivery.

Frequently asked questions

How many apps does Cleanly publish?
Cleanly has 1 app tracked by Marlvel, primarily in the Lifestyle category.
What kind of apps does Cleanly make?
Cleanly's portfolio is concentrated in Lifestyle, with an average rating of 3.4/5 across rated apps.
What is Cleanly's top app?
By review volume across the portfolio, ByNext Laundry & Dry Cleaning is Cleanly's best-known app tracked by Marlvel.
In how many countries are Cleanly's apps available?
Marlvel has tracked Cleanly's apps across 1 country.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Cleanly, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. β€œCleanly intelligence.” Updated N/A. https://marlvel.ai/publishers/cleanly

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Data licensed under CC-BY-NC 4.0