CSC Holdings
For residential and business Optimum subscribers requiring account management, home network control, or mobile media access.
My Optimum
Snapshot
Who is CSC Holdings?
Providing Optimum subscribers with mobile-first tools for network management, entertainment streaming, and enterprise voice services.
Target audience
Portfolio
Free 3Last updated
My Optimum
v2.5.2
5mo ago
Publisher DNA
What defines CSC Holdings?
Publisher DNA
Primary focus
Telecommunications utility and entertainment services
Scale
indie
Target audience
Residential and business Optimum subscribers requiring account management, home network control, or mobile media access.
Signature Patterns
- •Service-locked ecosystem requiring active Optimum subscriptions for functionality
- •Focus on self-service automation for billing and technical troubleshooting
- •Hybrid monetization models including free utility access and subscription-based entertainment
- •High maintenance cadence with frequent updates to core connectivity features
Portfolio momentum
Maintained a high update frequency with 9 releases across the portfolio in the last 6 months, ensuring compatibility for its core service apps.
Portfolio
What does CSC Holdings ship?
Apps
3 apps analysed
Account-level personalization increases household switching costs
- Basic account management features like payment updates function correctly for some users
- Persistent internet outages and connection instability disrupt daily work and home usage
Single-market publisher, every app ships only to United States.
Based on 2 of 3 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States2 / 2
Core markets (2/2 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
15/100
Avg sentiment score
Rivals
Who does CSC Holdings compete with?
The rivals identified
Same space(4)
Like My Optimum, this app serves as a primary account management portal for telecommunications subscribers, focusing on service control and loyalty.
This app competes in the utility-management space by providing users with a portal to manage sensitive, hardware-dependent service contracts.
While functionally distinct, it competes for the same 'utility' real estate on a user's device, offering persistent background information services.
Both apps function as high-utility remote management interfaces for physical hardware, requiring deep integration between user accounts and connected devices.
New entrants(2)
This app captures user attention through customizable shortcuts and vital stats, encroaching on the utility-at-a-glance space.
This newcomer represents the trend of hyper-personalized utility, competing for screen time via wearable device integration.
The Analyst's Read
The bottom line on CSC Holdings
Bottom line
CSC Holdings successfully leverages its role as an ISP to maintain a high-utility app suite that acts as a core retention tool. Their weighted 4.38★ rating indicates a high level of execution in the competitive utility and entertainment categories.
Frequently asked questions
How many apps does CSC Holdings publish?
What kind of apps does CSC Holdings make?
What is CSC Holdings's top app?
In how many countries are CSC Holdings's apps available?
What fed this analysis
- Apps analyzed:
- 3
- With full intel:
- 0
- With overview:
- 3
- Website scraped:
- yes
- Social presence:
- no