Engcraft
For general consumers and professionals seeking quick, AI-assisted solutions for writing, image generation, and transcription tasks.
AI Canvas - AI Image Generator
Snapshot
Who is Engcraft?
Providing AI-powered creative and productivity tools to help users streamline writing, design, and content generation. Enabling efficient digital workflows through a broad suite of specialized AI utilities.
Target audience
Portfolio
Free 22Last updated
AI Canvas - AI Image Generator
v1.7.10
6mo ago
Publisher DNA
What defines Engcraft?
Publisher DNA
Primary focus
AI-powered utility and creative tools
Scale
studio
Target audience
General consumers and professionals seeking quick, AI-assisted solutions for writing, image generation, and transcription tasks.
Signature Patterns
- •High-frequency release and update cadence across a wide range of utility categories.
- •Freemium monetization model applied consistently across top-performing titles.
- •Focus on single-purpose AI tools that solve specific, narrow user tasks.
- •Heavy reliance on generative AI models for content creation and refinement.
Portfolio momentum
Released 23 updates across 21 apps in the last 6 months, indicating a high-frequency development cycle focused on rapid iteration.
Portfolio
What does Engcraft ship?
Apps
22 apps analysed
Diverse model library provides high-quality artistic outputs
- Diverse creative toolset allows users to generate high quality artistic images and videos
- Aggressive monetization tactics frustrate users who encounter paywalls after initial free trials
Distributed across 12 markets, strongest in Europe.
Based on 2 of 22 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (3)
- Brazil2 / 2
- Mexico2 / 2
- United States2 / 2
Europe (7)
- France2 / 2
- Germany2 / 2
- Italy2 / 2
- Netherlands2 / 2
- Portugal2 / 2
›+2 more europe markets
- Spain2 / 2
- Sweden2 / 2
Asia-Pacific (2)
- Japan2 / 2
- South Korea2 / 2
Core markets (2/2 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
0
Negative apps
45/100
Avg sentiment score
Rivals
Who does Engcraft compete with?
The rivals identified
Nemeses(1)
Both apps target social media creators with generative AI tools, competing directly for users seeking viral visual content and cinematic filters.
Contenders(7)
Both applications target digital creators with text-to-image generation capabilities, competing for the same casual user base seeking rapid visual content creation.
Both apps target creators with AI-based image generation tools, competing for the same user base seeking mobile-first visual content creation.
This utility captures designers and crafters needing vector assets, representing an adjacent workflow for users of AI Canvas.
Both apps compete for casual creators within the Graphics and Design category, targeting the same top-of-funnel traffic through generative AI tools.
Both apps target content creators and designers with text-to-image generation capabilities, creating direct competition for users seeking visual content creation tools.
Both apps target the same creative user base by offering AI-driven image generation tools on a freemium model. They compete directly for users seeking mobile-first artistic content creation.
Both apps target casual creators through text-to-image generation, competing directly for users seeking rapid visual output on mobile devices.
Same space(3)
This app serves as an adjacent multimedia hub for users requiring high-end synthesis tools for professional content creation.
This tool provides a specialized visualization workflow for homeowners, serving as an adjacent application for users interested in AI-simulated design.
Kling AI targets the same creative audience by providing specialized video generation tools that compete for user attention in the Art and Design category.
The Analyst's Read
The bottom line on Engcraft
Bottom line
Engcraft, LLC is a prolific studio that effectively leverages the current AI boom to populate the App Store with specialized, high-utility tools. Their success depends on maintaining visibility in search results, as their portfolio lacks a singular, deeply-integrated ecosystem brand.
Frequently asked questions
How many apps does Engcraft publish?
What kind of apps does Engcraft make?
What is Engcraft's top app?
In how many countries are Engcraft's apps available?
What fed this analysis
- Apps analyzed:
- 21
- With full intel:
- 0
- With overview:
- 21
- Website scraped:
- yes
- Social presence:
- yes
