Environmental Working
For health-conscious consumers and shoppers seeking to evaluate the safety and ingredient quality of household, personal care, and food products.
EWG's Healthy LivingSnapshot
Who is Environmental Working?
Providing science-backed safety ratings for consumer products to help users make informed health and environmental choices. Simplifying complex ingredient data into actionable 1-10 scores for everyday shopping.
Target audience
Rivals analysis in progress
Portfolio
Free 1Last updated
EWG's Healthy Living
v5.0.3
5mo ago
Publisher DNA
What defines Environmental Working?
Publisher DNA
Primary focus
Health & Fitness · Consumer product safety ratings
Scale
indie
Target audience
Health-conscious consumers and shoppers seeking to evaluate the safety and ingredient quality of household, personal care, and food products.
Signature Patterns
- •Aggregates data from proprietary research databases including Skin Deep and Food Scores
- •Utilizes a simplified 1-10 scoring system for rapid product evaluation
- •Features integrated barcode scanning for real-time consumer decision support
- •Monetization model is free, prioritizing accessibility and mission-driven impact
Portfolio momentum
Released 3 updates in the last 6 months for their single active application, indicating a consistent maintenance and content-refresh cycle.
Portfolio
What does Environmental Working ship?
Apps
1 app analysed
The Analyst's Read
The bottom line on Environmental Working
Bottom line
EWG maintains a strong, niche position by serving as a trusted authority in product safety, effectively bridging the gap between complex scientific research and consumer purchasing decisions. Their single-app strategy focuses on depth of data rather than portfolio breadth, ensuring high utility for their specific target audience.
Frequently asked questions
How many apps does Environmental Working publish?
What kind of apps does Environmental Working make?
What is Environmental Working's top app?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 0
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- yes