Hay House
For individuals seeking personal growth, mindfulness, and spiritual development who prioritize audio-based learning and expert-led content.
Empower You: Unlimited AudioSnapshot
Who is Hay House?
Providing digital access to a proprietary library of self-development and spiritual wellness content from established authors.
Target audience
Rivals analysis in progress
Portfolio
Free 2Last updated
Empower You: Unlimited Audio
v1.42.3
4mo ago
Publisher DNA
What defines Hay House?
Publisher DNA
Primary focus
Self-development and spiritual wellness content
Scale
indie
Target audience
Individuals seeking personal growth, mindfulness, and spiritual development who prioritize audio-based learning and expert-led content.
Signature Patterns
- •Subscription-based monetization for premium audio and video libraries
- •Content strategy built around established self-help authors and proprietary IP
- •Focus on daily mindfulness practices and guided meditations
- •Multi-format delivery spanning audiobooks, visualizations, and video courses
Portfolio momentum
Demonstrates high development activity with 8 releases in the last 6 months, primarily focused on maintaining its flagship audio platform.
Portfolio
What does Hay House ship?
Apps
2 apps analysed
The ultimate personal growth library for spirituality, healing, & self-love.
Single-market publisher, every app ships only to United States.
Based on 1 of 2 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
The Analyst's Read
The bottom line on Hay House
Bottom line
Hay House is a content-rich publisher successfully leveraging legacy brand equity to maintain a high-rated niche in the wellness category. Their disciplined focus on proprietary author-led content provides a sustainable competitive advantage over tech-first meditation competitors.
Frequently asked questions
How many apps does Hay House publish?
What kind of apps does Hay House make?
What is Hay House's top app?
In how many countries are Hay House's apps available?
What fed this analysis
- Apps analyzed:
- 2
- With full intel:
- 0
- With overview:
- 2
- Website scraped:
- yes
- Social presence:
- no