BabyPlate: Starting Solids icon

Illia Leletko

For parents and caregivers introducing solid foods to infants, seeking structured tracking and nutritional guidance.

1app4.8(50)Food & Drink

Snapshot

Who is Illia Leletko?

Supporting parents through the transition to solid foods with structured nutrition tracking and developmental guidance.

Target audience

ParentsCaregivers introducing solid foods to infantsSeeking structured tracking

Active nemesis

Nighp Software

Other rivals

Portfolio

Free 1
1
app
Food & Drink1

Last updated

BabyPlate: Starting Solids

v1.1.14

6mo ago

Maintenance

Publisher DNA

What defines Illia Leletko?

Publisher DNA

Primary focus

Infant nutrition and developmental tracking

Scale

indie

Target audience

Parents and caregivers introducing solid foods to infants, seeking structured tracking and nutritional guidance.

Maintenance

Portfolio momentum

Maintained a single active title with one update released in the last 6 months.

Last release 8d agoActive apps 1

Company profile

low confidence
Founded
2025

Portfolio

What does Illia Leletko ship?

Apps

1 app analysed

Dietary filtering reduces friction for niche groups

  • Allergen-repetition tracking provides safety-critical utility

Single-market publisher, every app ships only to United States.

Based on 1 of 1 app with localized market data Β· last scanned .

Americas (1)

  • United States1 / 1

Core markets (1/1 apps)

United States

Rivals

Who does Illia Leletko compete with?

The rivals identified

Nemeses(1)

Nighp Software

known forBaby Tracker - Newborn Log

1 app4.8Food & Drink

Both apps target parents of infants, but Baby Tracker captures the daily logging habit that precedes the specific nutritional tracking BabyPlate provides.

Contenders(10)

101 before one

known for101 before one

1 app4.6Food & Drink

Both apps target parents of infants aged 6-12 months with structured nutritional guidance and allergen introduction protocols, creating direct competition for the same parent demographic.

BLW SOCIAL PTE

known forBLW Meals: Starting Solids

2 apps3.7Food & Drink

Both apps target parents introducing solid foods to infants, competing directly for the same user base seeking nutritional guidance and meal planning tools.

Cognifly

known forStarting Solids: Baby Food

1 appFood & Drink

Both apps target parents of infants aged 6 to 12 months seeking nutritional guidance and allergen tracking, creating direct competition for the same user base.

Drama Labs

known forBaby Led Weaning App - BLW

1 app4.6Food & Drink

Both apps target parents introducing solids to infants, competing for the same user base through overlapping food tracking and allergen monitoring features.

Huckleberry Labs

known forHuckleberry: Baby & Child

1 app4.9Food & Drink

Both apps target new parents managing infant routines, with Huckleberry's broad activity tracking overlapping with BabyPlate's specialized nutrition tracking.

Nara Organics

known forNara - Baby & Mom Tracker

1 app4.9Food & Drink

Both apps target new parents managing infant health, but Nara captures the broader tracking market by removing the subscription barrier that BabyPlate enforces.

Philips Digital UK

known forBaby + | Your Baby Tracker

1 app4.7Food & Drink

Both apps target parents of infants, creating direct competition for daily tracking habits despite BabyPlate focusing on nutrition and Baby+ offering general development tracking.

Sergey Lomakin

known forStarting solids – Baby Foods +

1 app4.7Food & Drink

Both apps target parents navigating infant nutrition, competing for the same audience through food databases and tracking tools.

Solid Starts

known forSolid Starts: Baby Food App

1 app4.9Food & Drink

Both apps target parents of infants transitioning to solids with evidence-based nutrition databases and tracking tools. They compete directly for the same user base seeking structured guidance on food introduction and allergen management.

Wiserapps Software

known forStart Solids & Baby Recipes

1 app4.0Food & Drink

Both apps target parents of infants aged 4 to 12 months seeking nutritional guidance and food tracking, creating direct competition for the same user base.

Same space(8)

Annabel Karmel Group Holdings

known forAnnabel Karmel Kids Recipes

1 app3.3Food & Drink

This app competes for the same parenting demographic by offering a broader, expert-led recipe library that leverages 30 years of brand authority.

Cuisinez pour bΓ©bΓ©

known forCuisinez pour bΓ©bΓ©

1 app4.7Food & Drink

This app captures the same high-intent market in France, using a premium subscription model to gate specialized meal planning and tracking.

Elevated Apps

known forBabyBites AI: Starting Solids

1 app5.0Food & Drink

This app uses AI to provide a personalized feeding coach that adapts to a child's specific eating habits, competing with static milestone charts.

Jeanette Blandford

known forStarting Solids

1 app1.0Food & Drink

This app provides localized, evidence-based weaning guidance for the Australian market, acting as a regional alternative to global tracking apps.

Little Lunches

known forLittle Lunches - Meal Planning

1 app3.7Food & Drink

This app provides a broader family-management toolset that includes grocery integration, appealing to parents who want to manage nutrition for the entire household.

Little Spoon

known forLittle Spoon

1 app4.8Food & Drink

This app addresses the same decision fatigue as BabyPlate but differentiates through organic, age-stage meal delivery rather than just digital tracking.

Mathias OVIEVE

known forMomEats - Pregnancy Food Safe

1 app4.7Food & Drink

This app serves as an adjacent safety tool for the same user base, focusing on pregnancy-specific food risks rather than infant feeding.

Natalie Peall

known forBaby Led Weaning Recipes

1 app3.4Food & Drink

This app competes in the weaning niche by offering a high-volume recipe library that functions as a content-based barrier to entry.

New entrants(2)

MD ATAHER ALI EMON

known forStarting Solids: BLW & Weaning

1 app5.0Food & Drink

This app emphasizes privacy and local data storage, appealing to users who want to avoid cloud-based tracking and subscriptions.

Tiny Anvil Studios

known forNibble: Starting Solids

1 app5.0Food & Drink

This app focuses on reducing parental anxiety through a pediatrician-built, day-by-day plan for allergen introduction.

Frequently asked questions

How many apps does Illia Leletko publish?
Illia Leletko has 1 app tracked by Marlvel, primarily in the Food & Drink category.
What kind of apps does Illia Leletko make?
Illia Leletko's portfolio is concentrated in Food & Drink, with an average rating of 4.8/5 across rated apps.
What is Illia Leletko's top app?
By review volume across the portfolio, BabyPlate: Starting Solids is Illia Leletko's best-known app tracked by Marlvel.
In how many countries are Illia Leletko's apps available?
Marlvel has tracked Illia Leletko's apps across 1 country.

What fed this analysis

Apps analyzed:
1
With full intel:
1
With overview:
1
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Illia Leletko, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. β€œIllia Leletko intelligence.” Updated 2026-04-24. https://marlvel.ai/publishers/illia-leletko

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Data licensed under CC-BY-NC 4.0