Informed Publishing
For students in health and public safety, alongside trade professionals such as electricians and EMS responders.
Snapshot
Who is Informed Publishing?
Providing specialized digital reference tools and textbook platforms for public safety, health professions, and trade industries.
Target audience
Portfolio
Free 3Last updated
Ugly's Electrical References
v1.8.9
8mo ago
Publisher DNA
What defines Informed Publishing?
Publisher DNA
Primary focus
Professional education and trade reference tools
Scale
indie
Target audience
Students in health and public safety, alongside trade professionals such as electricians and EMS responders.
Origin
Digital imprint of Jones & Bartlett Learning, specializing in academic and professional publishing.
Signature Patterns
- •Hybrid monetization model utilizing premium one-time purchases for trade references and free-to-download eReaders for students.
- •Strong emphasis on offline accessibility for field-based professionals and students.
- •Content-driven utility focusing on regulatory compliance and clinical algorithms.
- •Direct integration with the Jones & Bartlett Learning Navigate 2 academic ecosystem.
Portfolio momentum
Released 2 updates across 6 apps in the last 6 months and 50% of the portfolio is currently active, maintaining a steady development cycle.
Portfolio
What does Informed Publishing ship?
Apps
6 apps analysed
For use with Jones & Bartlett Learning Navigate 2 publications.
Now, access your Navigate eReader 2.0 digital textbooks on mobile devices.
Analysis in progress
Single-market publisher, every app ships only to United States.
Based on 1 of 6 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
0
Negative apps
35/100
Avg sentiment score
Rivals
Who does Informed Publishing compete with?
The rivals identified
Nemeses(2)
Both apps target medical professionals requiring clinical reference tools, creating direct competition for the same user base.
Both apps target electrical professionals and apprentices with field-ready technical data and calculation tools, creating direct competition for job-site utility.
Contenders(18)
Both apps serve clinical healthcare providers requiring rapid decision support, creating direct competition for professional reference tool usage.
Acts as a reference tool for first responders, covering similar medical emergency topics found in the source app.
Both apps target electrical professionals and students with NEC-compliant calculators and reference materials, competing for the same job-site utility market.
Both apps target healthcare professionals requiring rapid clinical reference, creating direct competition for the limited attention of field responders and medical students.
Both apps target healthcare professionals with clinical reference tools, creating direct competition for daily field utility and clinical decision support.
Electrician Handy Tool targets the same professional electrician and contractor audience as Ugly's Electrical References by providing overlapping utility in conduit bending and electrical calculations.
Both applications target electricians and field technicians with mobile tools for electrical calculations and reference material. They compete for the same professional and student user base requiring portable technical data.
Both applications target clinical professionals with reference tools for emergency and critical care, creating direct competition for the same user base.
Both apps target emergency medical professionals with clinical reference material, but EMS Guidebook captures users by offering free access to agency-specific protocols and AHA guidelines.
Both apps target emergency medical professionals with clinical decision support tools, specifically focusing on ACLS and resuscitation protocols for field responders.
Both apps target electrical professionals with code-compliant reference material and calculation tools, creating direct competition for daily job-site utility.
Both apps target the same professional electrician and apprentice audience, with the rival capturing users seeking specific conduit installation math that overlaps with the video tutorials in Ugly's Electrical References.
MediCode targets the same emergency medical professionals as EMS ALS Guide by providing ILCOR-compliant algorithms and practice tests for cardiac and pediatric care. Both apps compete for the same user base of paramedics and EMTs seeking quick clinical reference tools.
Both apps target professional electricians and contractors with electrical calculation tools, creating direct competition for daily job-site utility.
SparkyPal targets the same professional electrician audience as Ugly's Electrical References by offering AI-driven document analysis and plan scanning tools that compete with traditional manual reference lookups.
Both apps target medical professionals with clinical reference tools, competing for the same user base seeking portable, offline-accessible medical guidance.
Both apps target emergency medical professionals with clinical reference libraries, creating direct competition for the same user base in clinical settings.
Electrical Calculator competes by offering specialized engineering formulas at a lower price point, directly addressing the calculation gaps identified in Ugly's Electrical References.
Same space(23)
Acts as a comprehensive mobile utility for electrical calculations and documentation, serving the same professional field audience.
Addresses the same professional need for circuit identification but focuses on global wiring standards rather than general NEC reference data.
Serves the same field-based electrical audience by automating conduit geometry calculations that complement Ugly's reference tables.
Offers a specialized conduit bending utility that simplifies field calculations for the same electrician demographic.
Acts as a reference tool for first responders, covering similar medical emergency topics found in the source app.
Provides a focused, single-purpose lookup tool for conductor standards that serves as a faster alternative to Ugly's broad reference library.
Provides field-ready math tools for electrical professionals that serve as a companion to Ugly's reference data.
Coexists on the same device for field professionals, though it focuses on technical installation rather than clinical care.
Delivers offline calculation tools for contractors that complement the reference material found in Ugly's.
Targets the educational and reference needs of students, functioning as a study tool rather than a professional field reference.
Offers simulation-based training that allows users to practice the clinical algorithms referenced in the source app.
Consolidates various electrical engineering tools into a single interface, serving as a multi-purpose field utility.
Targets the same certification prep audience with a focus on cardiac life support knowledge.
Provides focused certification prep for the cardiac life support topics covered in the source app.
Expands the professional toolkit by providing digital certification documentation for compliance, complementing Ugly's reference data.
Directly overlaps with the student-focused preparation segment of the EMS market.
Provides a broader clinical decision support library that complements the specific emergency protocols found in the source app.
Provides an automated conduit bending calculator that serves the same field-based professional audience as Ugly's.
Targets the educational segment of the electrical trade, focusing on exam mastery rather than the field-reference utility Ugly's provides.
Provides a study-focused alternative for EMS personnel preparing for certification exams.
Extends the field-reference concept into HVAC engineering, serving technicians who require similar formula-based utility in the field.
Acts as a lightweight, offline-first calculation utility that handles specific electrical laws often referenced in Ugly's manual.
Provides a specialized geometry engine for conduit work that functions as a focused utility alongside Ugly's broad reference material.
New entrants(2)
Provides geometric calculations for conduit fabrication that function as a specialized utility for the same trade audience.
Offers specialized conduit bending calculations that replace manual charts, serving the same field-based electrician demographic as Ugly's.
The Analyst's Read
The bottom line on Informed Publishing
Bottom line
Informed Publishing is a niche-dominant player in trade references with a strong 'Ugly's' brand, though its broader strategic success depends on resolving technical stability issues within its eReader platform.
Frequently asked questions
How many apps does Informed Publishing publish?
What kind of apps does Informed Publishing make?
What is Informed Publishing's top app?
In how many countries are Informed Publishing's apps available?
What fed this analysis
- Apps analyzed:
- 6
- With full intel:
- 1
- With overview:
- 6
- Website scraped:
- yes
- Social presence:
- yes