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© 2026 MARLVEL.AIv1.163.4

    1. Marlvel
    2. Publisher intel
    3. Kelley Blue Book
    Dealer ICO Tool icon
    Kelley Blue Book TV icon
    Kelley Blue Book: We Know Cars icon

    Kelley Blue Book

    For prospective car buyers, private vehicle sellers, and automotive dealership personnel.

    Known forDealer ICO Tool
    3apps2.4(4.3K) Multi-theme
    Dealer ICO Tool screenshot
    Dealer ICO Tool screenshot
    Kelley Blue Book: We Know Cars screenshot
    Dealer ICO Tool screenshot
    Dealer ICO Tool screenshot
    Dealer ICO Tool screenshot
    Dealer ICO Tool screenshot
    Kelley Blue Book: We Know Cars screenshot
    Dealer ICO Tool screenshot
    Dealer ICO Tool screenshot
    Kelley Blue Book: We Know Cars screenshot
    Dealer ICO Tool screenshot
    Kelley Blue Book: We Know Cars screenshot
    Kelley Blue Book: We Know Cars screenshot
    Dealer ICO Tool screenshot
    Kelley Blue Book: We Know Cars screenshot
    Dealer ICO Tool screenshot
    Kelley Blue Book: We Know Cars screenshot
    Dealer ICO Tool screenshot
    Dealer ICO Tool screenshot
    Kelley Blue Book: We Know Cars screenshot
    Dealer ICO Tool screenshot
    Dealer ICO Tool screenshot
    Dealer ICO Tool screenshot
    Dealer ICO Tool screenshot
    Kelley Blue Book: We Know Cars screenshot
    • Snapshot
    • Publisher DNA
    • Portfolio
    • User Sentiment
    • Rivals
    • So What?

    Snapshot

    At a Glance

    Last updated 2mo ago

    Kelley Blue Book leverages its long-standing brand equity and proprietary transactional data to maintain a dominant position in the vehicle valuation space. By providing both consumer-facing research tools and B2B appraisal software, they capture value at both ends of the automotive trade-in lifecycle. Their primary strategic challenge lies in maintaining this institutional authority as the automotive retail landscape shifts toward digital-first, direct-to-consumer transaction models.

    Who is Kelley Blue Book?

    Providing standardized vehicle valuation and market research tools to empower consumers and automotive dealers. Bridging the gap between private sellers and the professional automotive marketplace.

    Target audience

    Prospective car buyersPrivate vehicle sellersAutomotive dealership personnel

    Rivals analysis in progress

    Portfolio

    Free 3
    3
    apps
    Business1
    Lifestyle1
    Shopping1

    Last updated

    Dealer ICO Tool

    v2.5.14

    6.1y ago

    Active

    Publisher DNA

    Publisher DNA

    Primary focus

    Automotive valuation and market research tools

    Scale

    indie

    Target audience

    Prospective car buyers, private vehicle sellers, and automotive dealership personnel.

    Signature Patterns

    • •Focus on free-to-use utility tools for automotive research and valuation
    • •Integration of proprietary market data to facilitate trade-in and sale decisions
    • •Cross-platform strategy serving both retail consumers and professional dealership staff
    • •Minimalist, functional UI design centered on data input and valuation output
    Active

    Portfolio momentum

    Released 7 updates across 3 apps in the last 6 months with the flagship title receiving a major update within the last 30 days.

    Last release 30d agoActive apps 1Abandoned 2

    Portfolio

    Apps

    3 apps analysed

    Dealer ICO Tool icon
    Dealer ICO Tool
    2.4(53)
    View Intel →
    Dealer ICO Tool screenshot 1
    Dealer ICO Tool screenshot 2
    Dealer ICO Tool screenshot 3
    Kelley Blue Book TV icon
    Kelley Blue Book TV
    0.0
    View Intel →
    Kelley Blue Book: We Know Cars icon
    Kelley Blue Book: We Know Cars
    4.8(4.2K)
    View Intel →
    Kelley Blue Book: We Know Cars screenshot 1
    Kelley Blue Book: We Know Cars screenshot 2
    Kelley Blue Book: We Know Cars screenshot 3

    Single-market publisher — every app ships only to United States.

    Based on 1 of 3 apps with localized market data — more coverage rolling in as scans complete · last scanned May 2026.

    Americas (1)

    • 🇺🇸United States1 / 1

    Core markets (1/1 apps)

    🇺🇸United States

    User sentiment

    User-sentiment analysis coming soon.

    Rivals

    Rival analysis coming soon.

    So what?

    Strategic outlook coming soon.

    Frequently asked questions

    How many apps does Kelley Blue Book publish?
    Kelley Blue Book has 3 apps tracked by Marlvel, primarily in the Business category.
    What kind of apps does Kelley Blue Book make?
    Kelley Blue Book's portfolio is concentrated in Business and Lifestyle, with an average rating of 2.4/5 across rated apps.
    What is Kelley Blue Book's top app?
    Based on user sentiment and following across the portfolio, Dealer ICO Tool stands out as Kelley Blue Book's flagship app tracked by Marlvel.
    In how many countries are Kelley Blue Book's apps available?
    Marlvel has tracked Kelley Blue Book's apps across 1 country.

    What fed this analysis

    Apps analyzed:
    3
    With full intel:
    0
    With overview:
    3
    Website scraped:
    yes
    Social presence:
    yes

    Disclosure: Independent intel to help mobile builders succeed.

    AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Kelley Blue Book, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

    Cite this report

    Marlvel.ai. “Kelley Blue Book intelligence.” Updated 2026-05-07. https://marlvel.ai/publishers/kelley-blue-book

    Agent Markdown (.md)See methodologyContact support

    Data licensed under CC-BY-NC 4.0

    Kelley Blue Book: We Know Cars screenshot
    Dealer ICO Tool screenshot
    Dealer ICO Tool screenshot
    Dealer ICO Tool screenshot