Outhold icon

MinMax Software AB

For strategy and incremental game enthusiasts who prioritize theory-crafting and prefer one-time purchases over ad-supported or IAP-driven models.

Known forOuthold
1app4.8(278)Games

Snapshot

Who is MinMax Software AB?

Providing strategy enthusiasts with premium, distraction-free incremental games focused on deep theory-crafting and fair progression.

Target audience

StrategyIncremental game enthusiasts who prioritize theory-craftingPrefer one-time purchases over ad-supported or IAP-driven models

Active nemesis

Tech Tree Games

Other rivals

Portfolio

1
app
Games1

Last updated

Outhold

v1.1.8

4mo ago

Active

Publisher DNA

What defines MinMax Software AB?

Publisher DNA

Primary focus

Premium incremental strategy games

Scale

indie

Target audience

Strategy and incremental game enthusiasts who prioritize theory-crafting and prefer one-time purchases over ad-supported or IAP-driven models.

Signature Patterns

  • Premium one-time purchase pricing model with zero microtransactions
  • Focus on incremental meta-progression and tower defense synergies
  • High-frequency update cadence for active titles
  • Non-punitive 'Free-Refund' upgrade mechanics to encourage experimentation
Active

Portfolio momentum

Maintains an active development cycle with 9 releases in the last 6 months and a major update within the last 14 days.

Last release 14d agoActive apps 1

Portfolio

What does MinMax Software AB ship?

Apps

1 app analysed

Outhold icon
Outhold

Tiny Incremental Tower Defense

4.8(278)
View Intel →

Premium, ad-free model attracts high-value users

  • Strategic depth within the skill tree system encourages experimentation and keeps the gameplay loop engaging
  • Inconsistent touch hitboxes on specific build locations make tower placement frustrating during active gameplay

User Sentiment

How do users feel about their apps?

1

Positive apps

0

Neutral / mixed

0

Negative apps

82/100

Avg sentiment score

Rivals

Who does MinMax Software AB compete with?

The rivals identified

Nemeses(1)

Tech Tree Games

known forThe Tower - Idle Tower Defense

1 app4.1Games

The definitive mechanical rival in the incremental TD space with an extremely aggressive live-ops cadence (22 updates in 6 months).

Contenders(3)

Anton Kramskoi

known forMindustry

1 app4.4Games

A high-velocity rival that blends tower defense with factory logistics, appealing to the 'build variety' audience.

Ninja Kiwi

known forBloons TD 6

1 app4.8Games

The premium market leader ($6.99 vs Outhold's $3.99) that sets the standard for tower synergies and build variety.

Vadym Sakhno

known forInfinitode 2

1 app4.6Games

A deep, math-heavy incremental TD that appeals to the same 'overpowered synergy' seekers as Outhold.

Same space(4)

Ironhide S.A.

known forKingdom Rush Vengeance TD Game

1 app4.8Games

The benchmark for high-polish, curated TD levels in the premium mobile space.

Jin Man Kim

known forDungeon Warfare 2

1 app4.9Games

A fellow premium TD title that focuses on strategic depth and physics-based interactions.

PIXIO

known forSummoner's Greed: Idle TD Hero

1 app4.9Games

A dominant idle-first TD that competes for the 'addictive game loop' audience.

Refinery Games

known for2112TD: Tower Defense Survival

1 app4.6Games

Occupies the sci-fi survival niche with a similar premium pricing model.

New entrants(2)

Frivolition

known forDays Bygone: Castle Defense

1 app4.7Games

Maintains a consistent update schedule and high rating in the castle-defense/incremental hybrid niche.

弘赓 俞

known forMega Tower - Casual TD Game

1 app3.4Games

High update velocity (5 releases in 6 months) and a recent April 2026 update signal active feature expansion.

The Analyst's Read

The bottom line on MinMax Software AB

Bottom line

MinMax Software AB is a disciplined indie developer successfully capturing the 'anti-IAP' sentiment within the strategy niche. Their long-term viability depends on expanding content depth to match their highly-rated mechanical foundation.

Frequently asked questions

How many apps does MinMax Software AB publish?
MinMax Software AB has 1 app tracked by Marlvel, primarily in the Games category.
What kind of apps does MinMax Software AB make?
MinMax Software AB's portfolio is concentrated in Games, with an average rating of 4.8/5 across rated apps.
What is MinMax Software AB's top app?
By review volume across the portfolio, Outhold is MinMax Software AB's best-known app tracked by Marlvel.

What fed this analysis

Apps analyzed:
1
With full intel:
1
With overview:
1
Website scraped:
yes
Social presence:
no

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by MinMax Software AB, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “MinMax Software AB intelligence.” Updated 2026-04-28. https://marlvel.ai/publishers/minmax-software-ab

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Data licensed under CC-BY-NC 4.0