Modum B.V.
For apple Watch users looking for frictionless, hardware-integrated tools to manage daily health routines without a required iPhone interface.
NowPlaying: Music Discovery
Snapshot
Who is Modum B.V.?
Helping Apple Watch users build consistent oral hygiene habits through minimalist, privacy-first tracking utilities.
Target audience
Portfolio
Free 5Last updated
NowPlaying: Music Discovery
v2026.24
7mo ago
Publisher DNA
What defines Modum B.V.?
Publisher DNA
Primary focus
watchOS health and habit tracking
Scale
indie
Target audience
Apple Watch users looking for frictionless, hardware-integrated tools to manage daily health routines without a required iPhone interface.
Signature Patterns
- •Native watchOS-first development approach
- •Privacy-centric architecture using Apple HealthKit for data storage
- •Upfront paid monetization model without recurring subscriptions
- •Focus on haptic-driven user experiences for eyes-free utility
Portfolio momentum
No updates have been released in the last six months, and the sole portfolio app is currently categorized as abandoned.
Portfolio
What does Modum B.V. ship?
Apps
6 apps analysed
Analysis in progress
Analysis in progress
Analysis in progress
Tightly focused on 2 markets (Netherlands, United States).
Based on 1 of 6 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States1 / 1
Europe (1)
- Netherlands1 / 1
Core markets (1/1 apps)
Rivals
Who does Modum B.V. compete with?
The rivals identified
Nemeses(1)
Users report: Both apps target oral hygiene habit formation, but they serve distinct segments: Brush focuses on adult habit tracking via watchOS, while Disney Magic Timer targets children through character-based gamification.
Contenders(10)
Both apps target Apple Watch users for dental hygiene tracking via HealthKit, creating direct competition for the same user base.
Both apps target the toothbrush timer category on iOS and watchOS, competing for users seeking dental hygiene habit tracking via HealthKit integration.
Both apps target the same user base for oral hygiene habit tracking, with overlapping core functionality like streak tracking and timed brushing sessions.
Both applications target Apple Watch users for oral hygiene tracking via haptic feedback and HealthKit integration.
Both apps target Apple Watch users for oral hygiene tracking through HealthKit integration and timed brushing sessions.
Both apps compete for the same Health and Fitness audience by integrating with Apple Health to track oral hygiene habits.
Both apps target users seeking to improve oral hygiene habits through timed sessions, creating direct competition for the same daily habit-tracking audience.
Both applications target the toothbrush timer category, competing for users seeking to build and maintain consistent oral hygiene habits.
Both apps occupy the tooth brushing timer category, competing for users seeking to build consistent oral hygiene habits through timed sessions.
Both apps target users managing oral hygiene via HealthKit integration, creating direct competition for users seeking automated habit tracking.
Same space(12)
MoodBrush targets users who prefer mood-based audio tracks to structure their brushing time.
BetterMouth uses a proprietary scoring algorithm to quantify dental consistency for users needing structured feedback.
Brushed enforces hygiene habits for users with executive dysfunction by locking apps until completion.
HealthFace serves as a broader health data entry tool for users logging metrics beyond brushing.
BrushMint offers extended timer durations for users with orthodontic appliances like braces or retainers.
MinDent focuses on long-term streak tracking and routine guidance for consistent habit formation.
O2 Buddy focuses on SpO2 metrics for users monitoring general wellness on Apple Watch.
Healthy Teeth adds maintenance reminders like toothbrush replacement to the standard brushing timer.
Teeth Brush Timer and Alarm provides a legacy alternative for users seeking gamified achievements.
Daylight Goals expands health tracking to environmental factors like sunlight exposure and Vitamin-D levels.
Toothy provides audio-guided routines for users who prefer auditory cues over visual timers.
Watch Health Logger provides a simple interface for logging various health metrics including brushing time.
New entrants(2)
Bristl provides detailed mouth-area animations to guide users through specific brushing zones.
Floss tracks multiple oral hygiene habits like flossing and mouthwash alongside brushing.
The Analyst's Read
The bottom line on Modum B.V.
Bottom line
Modum B.V. is a specialized indie developer that successfully identified a watchOS-specific utility gap. However, the current lack of update velocity suggests the publisher is no longer actively competing for growth or iterating within the Health & Fitness category.
Frequently asked questions
How many apps does Modum B.V. publish?
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What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 0
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- no