MOON CALENDAR
For astronomy enthusiasts and minimalist lifestyle users seeking non-intrusive, aesthetically focused lunar cycle data.
Snapshot
Who is MOON CALENDAR?
Providing a minimalist lunar tracking experience for users seeking simple astronomical data and high-utility design.
Target audience
Portfolio
Free 1Last updated
MOON - Current Moon Phase
v16.3.13
1.5y ago
Publisher DNA
What defines MOON CALENDAR?
Publisher DNA
Primary focus
Minimalist lunar tracking utility
Scale
indie
Target audience
Astronomy enthusiasts and minimalist lifestyle users seeking non-intrusive, aesthetically focused lunar cycle data.
Signature Patterns
- •Strict adherence to a minimalist 'does-one-thing-well' design philosophy
- •Engagement driven by personalized, quirky notification systems rather than content feeds
- •100% free monetization model with no apparent in-app purchase tiers
- •Low-frequency update cadence focused on long-term stability and utility
Portfolio momentum
The portfolio is in a stable maintenance phase with zero new releases in the last 6 months and a single active title.
Portfolio
What does MOON CALENDAR ship?
Apps
1 app analysed
Distributed across 9 markets, strongest in Europe.
Based on 1 of 1 app with localized market data · last scanned .
Americas (3)
- Brazil1 / 1
- Mexico1 / 1
- United States1 / 1
Europe (4)
- France1 / 1
- Germany1 / 1
- Portugal1 / 1
- Spain1 / 1
Asia-Pacific (2)
- Japan1 / 1
- South Korea1 / 1
Core markets (1/1 apps)
Rivals
Who does MOON CALENDAR compete with?
The rivals identified
Nemeses(1)
Both apps target users interested in lunar cycle tracking and phase visualization, competing directly for the same audience on the App Store.
Contenders(10)
Both applications target the same lunar tracking audience with free utility models, creating direct competition for daily active users on the App Store.
Both apps target users interested in lunar cycles with free, ad-supported models, creating direct competition for daily active usage in the astronomy utility category.
Both applications target the lunar tracking niche, competing for users seeking astronomical event planning and phase visualization tools.
Both apps target users interested in lunar cycles and astronomy, competing for daily engagement through visual tracking and location-aware data.
Both apps target lunar cycle tracking, competing for the same astronomy and outdoor enthusiast audience through free, high-utility interfaces.
Both applications target the same lunar tracking audience with free, high-rated utilities, creating direct competition for daily active users.
Both apps target users interested in lunar cycles, but MoonX expands into astrology and meditation while MOON maintains a minimalist utility focus.
Both applications target users interested in lunar cycles and astronomical tracking, creating direct competition for the same user base within the lunar phase tracking category.
Both apps target users interested in lunar cycles and astronomy, competing for the same audience through specialized lunar tracking utilities.
Both applications target users interested in lunar phase tracking and event notifications with free pricing models.
Same space(11)
AuroraMe targets the same celestial-curious demographic as MOON by integrating lunar data into a broader space weather and visibility scoring system.
Full Moon Calendar App attempts to bridge lunar tracking with habit formation, similar to MOON, but struggles with technical maintenance.
Moon Shine targets the wellness-focused segment of the lunar-tracking market, contrasting with MOON's minimalist utility approach.
Luna targets the same mindfulness-oriented audience as MOON, focusing on habit formation through daily lunar guidance.
Lunar Calendar And Widget targets the same minimalist lunar-tracking audience as MOON but relies on a static, unchanging interface.
The Moon Calendar expands on the lunar tracking of MOON by adding spiritual and self-care rituals to the core cycle data.
Simple Moon Widget offers a stripped-down, widget-first experience that competes directly with the minimalist utility of MOON.
Moon Phase Calendar occupies the same lunar tracking space as MOON, but leverages an offline-first architecture to ensure reliability for outdoor users.
Tides Near Me serves the same outdoor-focused audience as MOON, but shifts the utility from celestial tracking to maritime weather forecasting.
Aurora Now shares the celestial tracking focus of MOON but adds technical depth for users monitoring specific space weather metrics.
Chinese Lunar Calendar provides a specialized, culturally-focused alternative to MOON, utilizing an offline engine for traditional almanac data.
New entrants(1)
Plenilune competes with MOON by combining astronomical precision with an artistic, engraving-style aesthetic.
The Analyst's Read
The bottom line on MOON CALENDAR
Bottom line
MOON CALENDAR is a disciplined indie publisher that has successfully defended a specific weather niche through design excellence rather than scale. Their position as a benchmark for minimalist app design suggests a sustainable, low-overhead model for high-quality niche utilities.
Frequently asked questions
How many apps does MOON CALENDAR publish?
What kind of apps does MOON CALENDAR make?
What is MOON CALENDAR's top app?
In how many countries are MOON CALENDAR's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 0
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- no