NewTek
For professional videographers, live streamers, and broadcast technicians requiring mobile integration into NDI-supported production workflows.
NDI Camera: Easy Streaming
Snapshot
Who is NewTek?
Transforming mobile devices into professional-grade video sources for live broadcast and IP-based production workflows.
Target audience
Portfolio
Free 3Last updated
NDI Camera: Easy Streaming
v3.3
5mo ago
Publisher DNA
What defines NewTek?
Publisher DNA
Primary focus
Professional IP video and broadcast utilities
Scale
indie
Target audience
Professional videographers, live streamers, and broadcast technicians requiring mobile integration into NDI-supported production workflows.
Origin
NewTek provides tools centered around NDI, a low-latency IP video protocol developed for professional live video production.
Signature Patterns
- •Core functionality built entirely around the proprietary NDI protocol
- •Monetization via one-time paid downloads for flagship streaming tools
- •Deep integration with professional production software like OBS Studio and TriCaster
- •Technical utility focus prioritizing network configuration over consumer UI/UX
Portfolio momentum
The publisher maintained a steady cadence with 2 releases in the last 6 months, focusing on their core NDI streaming and capture tools while legacy utilities remain in maintenance.
Portfolio
What does NewTek ship?
Apps
5 apps analysed
- Wireless broadcasting functionality provides a simple and effective way to stream video within local networks
- Frequent application crashes during extended streaming sessions disrupt professional live production workflows for many users
Direct hardware-switcher compatibility ensures professional-tier interoperability
- Official NewTek branding provides enterprise-grade trust
Analysis in progress
Single-market publisher, every app ships only to United States.
Based on 2 of 5 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States2 / 2
Core markets (2/2 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
25/100
Avg sentiment score
Rivals
Who does NewTek compete with?
The rivals identified
Nemeses(2)
While both apps occupy the Photo & Video category, filmhwa competes for the same mobile-first user base by prioritizing aesthetic curation and social-driven filter discovery over professional utility.
This app is the direct functional equivalent to the target, serving the exact same NDI-broadcast utility with a significantly larger user base and consistent update cadence.
Contenders(4)
SLMMSK competes for the same creative capture audience by offering real-time visual processing and distortion tools.
This app directly challenges the target's utility by providing high-quality, multi-lens capture capabilities for mobile creators.
OSnap! targets the same power-user demographic that requires advanced camera controls and project-based flexibility.
This app competes for the creative capture market by utilizing AR technology to augment the standard camera feed.
Same space(6)
This app serves the same category by providing advanced color and beauty adjustments for mobile images.
known for
Retouch Photos: Remove Objects
This app competes for the post-processing attention of the same mobile photography user base.
While not an NDI-native tool, it dominates the professional mobile video capture space and represents a massive threat to the target's audience.
This app shares the Photo & Video category, targeting users looking for quick, template-based photo modifications.
A broad streaming utility that competes for the same mobile-broadcasting screen real estate as the target app.
Hohem Joy competes by providing hardware-integrated camera control, overlapping with the target's professional capture use case.
New entrants(3)
MotionStill enters the space with a focus on non-AI, manual motion rendering, appealing to purist creators.
This newcomer targets the high-end capture market, directly challenging the target's professional quality positioning.
An emerging, highly flexible browser-based streaming solution that is rapidly gaining traction as a lightweight alternative to NDI.
The Analyst's Read
The bottom line on NewTek
Bottom line
NewTek is a technical incumbent in the IP video space, positioning their mobile apps as strategic extensions of a professional broadcast ecosystem. While weighted ratings are moderate, their tools remain essential for technicians requiring NDI-standard mobile integration.
Frequently asked questions
How many apps does NewTek publish?
What kind of apps does NewTek make?
What is NewTek's top app?
In how many countries are NewTek's apps available?
What fed this analysis
- Apps analyzed:
- 4
- With full intel:
- 0
- With overview:
- 4
- Website scraped:
- yes
- Social presence:
- yes