mapnow - moments on a map icon
bim - fitness home workouts icon
GenK: World General Knowledge icon
+2

NOERDEN

For health-conscious individuals using smart wearables and social users interested in location-based, unfiltered content sharing.

5apps4.4(5.3K) Multi-theme

Snapshot

Who is NOERDEN?

Integrating smart health hardware with digital fitness and social mapping tools. They bridge physical biometric tracking with community-driven location sharing.

Target audience

Health-conscious individuals using smart wearablesSocial users interested in location-basedUnfiltered content sharing

Active nemesis

Books Made Easy

Other rivals

Portfolio

Free 5
5
apps
Health & Fitness2
Education1
Productivity1
Social Networking1

Last updated

GenK: World General Knowledge

v6.5

7mo ago

Intense

Publisher DNA

What defines NOERDEN?

Publisher DNA

Primary focus

Health & Fitness hardware integration and lifestyle applications

Scale

indie

Target audience

Health-conscious individuals using smart wearables and social users interested in location-based, unfiltered content sharing.

Origin

Founded in 2018, the publisher initially focused on smart health hardware before expanding into a broader mobile software ecosystem.

Signature Patterns

  • Integration of smart hardware metrics with mobile fitness tracking
  • Freemium monetization model across diverse categories
  • Focus on community-based features like social mapping and workout groups
  • High-frequency update cadence across all primary titles
Intense

Portfolio momentum

Released 14 updates across 5 apps in the last 6 months, indicating a high-frequency development cycle across their entire active portfolio.

Last release 37d agoActive apps 2

Company profile

medium confidence
Founded
2018

Portfolio

What does NOERDEN ship?

Apps

5 apps analysed

mapnow - moments on a map icon
mapnow - moments on a map

share authentic photo & video

4.6(262)
View Intel →

Private group structure fosters high-trust social interactions

  • Location-based pinning creates a unique visual diary experience

Tightly focused on 4 markets (France, Mexico, Spain, United States).

Based on 1 of 5 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (2)

  • Mexico1 / 1
  • United States1 / 1

Europe (2)

  • France1 / 1
  • Spain1 / 1

Core markets (1/1 apps)

FranceMexicoSpainUnited States

User Sentiment

How do users feel about their apps?

1

Positive apps

0

Neutral / mixed

0

Negative apps

85/100

Avg sentiment score

Rivals

Who does NOERDEN compete with?

The rivals identified

Nemeses(1)

Books Made Easy

known forHeadway - Daily Micro Learning

1 app4.5Education

Headway competes directly for the micro-learning audience by offering 15-minute non-fiction book summaries, overlapping with GenK's 1-5 minute educational sessions.

Contenders(4)

ApexTech

known forMicro Learning - SmartyMe

2 apps4.6Education

Both apps compete directly for casual adult learners by offering short micro-learning sessions and gamified progression paths. SmartyMe's top 50 Education rank and larger user base make it a direct threat to GenK's market share.

Blinks Labs

known forBlinkist: Book Summaries Daily

1 app4.6Education

Both apps target casual learners seeking short-form educational content during commutes, though Blinkist focuses on published book summaries rather than general knowledge topics.

DEEPSTASH SRL

known forPaladin: Learn History

2 apps4.6Education

Both apps compete for casual learners by offering gamified, bite-sized educational sessions and knowledge-check quizzes.

Gaiali

known forYuno - General knowledge

2 apps4.8Education

Both apps target casual learners seeking short educational sessions during downtime, competing directly for daily habit formation through knowledge quizzes and micro-learning formats.

Same space(19)

Airlearn Tech

known forAirlearn - Language Learning

1 app4.6Education

Targets the same casual learner demographic through gamified progression and daily habit-forming leagues.

Aykonu

known forLearn Fast & Speak Fluently

1 app3.7Education

Targets the same casual learner demographic with a focus on personalized study programs.

Babbel

known forBabbel - Learn Languages

1 app4.6Education

Shares the casual micro-learning audience but focuses on language acquisition rather than general knowledge.

Bongoway

known forWilgo : IA n°1 - Quiz Révision

1 app4.7Education

Directly competes in the academic quiz space by providing verified AI-based revision tools.

Cake

known forCake - Learn English & Korean

1 appEducation

Competes for the same casual learner time by using entertainment content for skill building.

Deutsche Welle

known forDW Learn German

2 apps4.2Education

Targets the same casual learner demographic by providing free, interactive courses for various proficiency levels.

EpopSoft

known forEpop: Learn Real-Life English

2 apps4.7Education

Uses the same gamified quiz format to engage casual learners in short daily study sessions.

iWazowski.com

known forStory Studio for Instagram IG

1 app4.0Social Networking

This app competes for the same user attention by providing utility tools for visual social media content management and editing.

Kavyar

known forKavyar Photography Network

1 app4.9Social Networking

Both platforms center on visual media sharing, though Kavyar focuses on professional portfolio networking while mapnow targets casual, location-based social documentation.

Kremital

known forNibble: Daily Learning & Quiz

1 app4.4Education

Directly overlaps with the general knowledge quiz space by offering bite-sized lessons across diverse academic subjects.

Lithium Lab Pte

known forEWA: Learn Languages

2 apps4.7Education

Captures the same casual learner segment by applying entertainment-based learning to language acquisition.

Mapmate Interactive

known forBuzz - Make friends

1 app4.4Social Networking

Buzz competes for the same social networking demographic by prioritizing local discovery and interest-based social connections.

Mobile Learning

known forTodaii: Learn Japanese N5-N1

1 appEducation

Appeals to the same knowledge-seeking audience by offering content-based learning across multiple proficiency levels.

Mondly by Pearson

known forMondly: Learn 41 Languages

1 app4.5Education

Addresses the same casual learner segment with daily lessons and gamified progress tracking.

Polywise

known forImprint: Learn Visually

1 app4.4Education

Shares the visual micro-learning audience by breaking down complex topics into two-minute sessions.

Sango Technologies

known forTapNow. Friends on homescreen.

1 app4.7Social Networking

TapNow is a direct competitor in the 'authentic social' space, utilizing home screen widgets and memory mapping to drive daily user engagement.

SchoolMouv

known forSchoolMouv - AI Tutor & Quiz

2 apps4.5Education

Serves the same academic-focused audience by automating study resource creation through AI.

Speakeasy Labs

known forSpeak: Language Learning

1 app4.7Education

Shares the micro-learning audience but focuses on active speaking fluency through AI-driven feedback.

WE CENTER

known for10 Minute Language, Easy Learn

1 app4.2Education

Targets the same time-constrained audience by limiting study sessions to ten minutes per day.

New entrants(2)

ALEJANDRO FORTE BANON

known forCountIt: Party Countdown

1 app3.7Social Networking

This newcomer targets the same Gen-Z social demographic by blending event-based anticipation with visual media sharing.

Amobear Application - Avntech Master Tools

known forBrainy: Speak & Learn English

1 app0.0Education

Appeals to the same casual learner segment by using AI to facilitate daily conversational practice.

The Analyst's Read

The bottom line on NOERDEN

Bottom line

NOERDEN is a versatile studio currently pivoting toward a broader lifestyle platform, though their portfolio lacks a singular, cohesive category focus. Their ability to maintain high update velocity across disparate verticals suggests strong operational agility, but long-term success depends on unifying their hardware and social user bases.

Frequently asked questions

How many apps does NOERDEN publish?
NOERDEN has 5 apps tracked by Marlvel, primarily in the Health & Fitness category.
What kind of apps does NOERDEN make?
NOERDEN's portfolio is concentrated in Health & Fitness and Education, with an average rating of 4.4/5 across rated apps.
What is NOERDEN's top app?
By review volume across the portfolio, GenK: World General Knowledge is NOERDEN's best-known app tracked by Marlvel.
In how many countries are NOERDEN's apps available?
Marlvel has tracked NOERDEN's apps across 4 countries.

What fed this analysis

Apps analyzed:
5
With full intel:
1
With overview:
5
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by NOERDEN, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “NOERDEN intelligence.” Updated 2026-05-07. https://marlvel.ai/publishers/noerden

See methodologyContact support

Data licensed under CC-BY-NC 4.0