NQ Mobile
For privacy-conscious individuals seeking to secure personal media and sensitive applications from unauthorized physical access to their devices.
Vault - Hide photos & videos
Snapshot
Who is NQ Mobile?
Providing privacy-focused mobile utilities to secure personal media and sensitive data. Helping users protect their digital footprint through encrypted storage and app-level security.
Target audience
Portfolio
Free 1Last updated
Vault - Hide photos & videos
v4.6.36
6mo ago
Publisher DNA
What defines NQ Mobile?
Publisher DNA
Primary focus
Privacy and security utilities
Scale
indie
Target audience
Privacy-conscious individuals seeking to secure personal media and sensitive applications from unauthorized physical access to their devices.
Origin
Beijing Lexing Yingda Technology Co., Ltd. operates as the entity behind the Vault brand.
Signature Patterns
- •Focus on local device security features like space encryption and intruder detection.
- •Hybrid monetization model combining free core features with tiered subscription access.
- •Targeting users concerned with physical device privacy and unauthorized access.
- •Integration of 'fake' or decoy security layers to enhance user privacy.
Portfolio momentum
With only one app in the portfolio and a single release in the last six months, the publisher maintains a stable but low-frequency development cycle.
Company profile
medium confidence- Headquarters
- Beijing, China
Portfolio
What does NQ Mobile ship?
Apps
1 app analysed
- App disguise functionality provides a defensible privacy layer that basic folder-locking apps lack.
Tightly focused on 3 markets (Brazil, Mexico, United States).
Based on 1 of 1 app with localized market data · last scanned .
Americas (3)
- Brazil1 / 1
- Mexico1 / 1
- United States1 / 1
Core markets (1/1 apps)
Rivals
Who does NQ Mobile compete with?
The rivals identified
Nemeses(1)
A lightweight utility from the NewSoftwares portfolio that captures users looking for simple file management.
Contenders(4)
A long-standing peer with 24k reviews that maintains a steady presence in the 'Photo & Video' category.
Targets a professional audience with a 'Manager' positioning, differentiating from the target's general productivity angle.
A massive market leader with high update velocity (10 releases) focusing on cloud-sync reliability and brand trust.
The dominant incumbent with over 1M reviews and an industry-leading 14-release cadence in the last 6 months.
Same space(3)
A top-tier security utility in the same Productivity category that offers broader data protection beyond just media.
A legacy media-safe app with a built-in browser, though currently stagnant with zero recent releases.
A utility-focused alternative that prioritizes folder-based organization over the target's 'Vault' branding.
New entrants(2)
A newer entrant (2020) with a recent update and a unique 'hidden' bundle ID strategy.
An emerging threat with strong recent development activity and a release in the last 3 months.
The Analyst's Read
The bottom line on NQ Mobile
Bottom line
The publisher maintains a stable niche in the privacy utility market but lacks the portfolio breadth to insulate itself from category-specific disruption. Their future viability depends on evolving their core product to compete with more modern, feature-rich privacy alternatives.
Frequently asked questions
How many apps does NQ Mobile publish?
What kind of apps does NQ Mobile make?
What is NQ Mobile's top app?
In how many countries are NQ Mobile's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 1
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- no