Pattern Home
For individuals seeking personal growth and relationship insights through personality frameworks and psychological blueprints.
The Pattern: Astrology
Snapshot
Who is Pattern Home?
Providing psychological and astrological insights to facilitate self-discovery and deeper interpersonal connections.
Target audience
Portfolio
Free 2Last updated
The Pattern: Astrology
v5.38.0
27d ago
Publisher DNA
What defines Pattern Home?
Publisher DNA
Primary focus
Astrology and psychological self-discovery tools
Scale
indie
Target audience
Individuals seeking personal growth and relationship insights through personality frameworks and psychological blueprints.
Origin
Based on decades of astrological research to provide comprehensive information about self and relationships.
Signature Patterns
- •Focus on psychological blueprints and personality depth over traditional horoscopes
- •Monetization via premium monthly subscriptions (Go Deeper+ at $14.99/month)
- •Emphasis on social connectivity and relationship compatibility features
- •Integration of AI-powered conversational features for personalized user interaction
Portfolio momentum
Maintains a steady development cadence with 3 updates in the last 6 months for their single active title, including a major release within the last 24 hours.
Portfolio
What does Pattern Home ship?
Apps
2 apps analysed
The most accurate, personalized astrological insight into yourself and others.
Analysis in progress
Deep natal chart data drives high user engagement through personalized psychological insights
- Deeply insightful astrological guidance provides users with meaningful perspective on their daily life choices
- Aggressive paywall implementation restricts access to features that were previously available for free users
Single-market publisher, every app ships only to United States.
Based on 1 of 2 apps with localized market data, more coverage rolling in as scans complete · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
1
Neutral / mixed
0
Negative apps
65/100
Avg sentiment score
Rivals
Who does Pattern Home compete with?
The rivals identified
Nemeses(1)
CHANI competes directly for the high-intent astrology user by offering deep, personalized birth chart analysis and transit tracking that mirrors The Pattern’s focus on self-discovery.
Contenders(4)
It competes by offering a structured, planner-based approach to astrology, appealing to users who want to integrate celestial movements into their daily schedule.
This app targets the casual astrology market, competing for the same daily-check-in users who seek quick, horoscope-based guidance.
This app competes in the divination space, targeting users seeking specific answers to life questions through traditional systems.
It competes for the same lifestyle-oriented audience by using animal-based personality archetypes as a proxy for astrological signs.
Same space(2)
This app occupies the same lifestyle category, focusing on daily predictions and multi-profile tracking for users and their social circles.
This app overlaps with The Pattern by using birth chart analysis to provide personalized recommendations for a specific life event: naming a child.
New entrants(2)
This app captures the astrology audience via wearable tech, providing a glanceable, hardware-integrated experience.
A new entrant leveraging AI to modernize traditional divination, competing for users interested in tech-forward spiritual guidance.
The Analyst's Read
The bottom line on Pattern Home
Bottom line
Pattern Home is a specialized indie publisher that successfully bridges the gap between astrology and personality psychology. Their high-price subscription model and focus on AI-driven personalization distinguish them from entertainment-focused competitors in the lifestyle category.
Frequently asked questions
How many apps does Pattern Home publish?
What kind of apps does Pattern Home make?
What is Pattern Home's top app?
In how many countries are Pattern Home's apps available?
What fed this analysis
- Apps analyzed:
- 1
- With full intel:
- 1
- With overview:
- 1
- Website scraped:
- yes
- Social presence:
- yes