Animal Rights Stickers icon
Bunny Free icon
Empathize, by PETA icon
+1

People for the Ethical Treatment of Animals

For ethically-conscious consumers and animal rights activists seeking to align their purchasing habits and social participation with their personal values.

Known forBunny Free
4apps4.3(4.1K) Multi-theme

Snapshot

Who is People for the Ethical Treatment of Animals?

Mobilizing animal rights advocates through digital action campaigns and ethical shopping tools. Empowering consumers to make cruelty-free choices.

Target audience

Ethically-conscious consumersAnimal rights activists seeking to align their purchasing habitsSocial participation with their personal values

Rivals analysis in progress

Portfolio

Free 4
4
apps
Health & Fitness1
Lifestyle1
Shopping1
Stickers1

Last updated

Bunny Free

vVARY

1.1y ago

Active

Publisher DNA

What defines People for the Ethical Treatment of Animals?

Publisher DNA

Primary focus

Animal rights advocacy and ethical consumer tools

Scale

indie

Target audience

Ethically-conscious consumers and animal rights activists seeking to align their purchasing habits and social participation with their personal values.

Signature Patterns

  • 100% free-to-use pricing model across all titles
  • Direct integration of PETA-owned advocacy data and research
  • Focus on utility-driven engagement for social and ethical causes
  • Cross-platform strategy spanning shopping, lifestyle, and health categories
Active

Portfolio momentum

Released 4 updates across 4 apps in the last 6 months, indicating a consistent maintenance and development cycle for their entire portfolio.

Last release 15d agoActive apps 4

Portfolio

What does People for the Ethical Treatment of Animals ship?

Single-market publisher, every app ships only to United States.

Based on 1 of 4 apps with localized market data, more coverage rolling in as scans complete · last scanned .

Americas (1)

  • United States1 / 1

Core markets (1/1 apps)

United States

The Analyst's Read

The bottom line on People for the Ethical Treatment of Animals

Bottom line

PETA maintains a highly focused, mission-aligned portfolio that effectively utilizes mobile utility to drive organizational goals. Their ability to sustain high user ratings across diverse categories suggests strong alignment between their advocacy mission and their digital product execution.

Frequently asked questions

How many apps does People for the Ethical Treatment of Animals publish?
People for the Ethical Treatment of Animals has 4 apps tracked by Marlvel, primarily in the Health & Fitness category.
What kind of apps does People for the Ethical Treatment of Animals make?
People for the Ethical Treatment of Animals's portfolio is concentrated in Health & Fitness and Lifestyle, with an average rating of 4.3/5 across rated apps.
What is People for the Ethical Treatment of Animals's top app?
By review volume across the portfolio, Bunny Free is People for the Ethical Treatment of Animals's best-known app tracked by Marlvel.
In how many countries are People for the Ethical Treatment of Animals's apps available?
Marlvel has tracked People for the Ethical Treatment of Animals's apps across 1 country.

What fed this analysis

Apps analyzed:
4
With full intel:
0
With overview:
4
Website scraped:
yes
Social presence:
yes

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by People for the Ethical Treatment of Animals, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “People for the Ethical Treatment of Animals intelligence.” Updated 2026-05-07. https://marlvel.ai/publishers/people-for-the-ethical-treatment-of-animals

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Data licensed under CC-BY-NC 4.0