squishLogic
For professional coaches, engineering students, and data analysts requiring specific, task-oriented mobile utilities.
Calarm
Snapshot
Who is squishLogic?
Providing specialized utility and educational tools for niche communities, including swim coaches and engineering students. SquishLogic focuses on functional, data-driven applications for professional and academic workflows.
Target audience
Portfolio
Free 4Last updated
Calarm
v12.6.3
6mo ago
Publisher DNA
What defines squishLogic?
Publisher DNA
Primary focus
Niche utility and educational reference tools
Scale
indie
Target audience
Professional coaches, engineering students, and data analysts requiring specific, task-oriented mobile utilities.
Origin
Founded in 2009 as an LLC.
Signature Patterns
- β’Strong focus on specialized, task-specific utility and reference tools
- β’Monetization primarily through paid app models
- β’Consistent, long-term maintenance of niche-market applications
- β’Integration of professional data standards (e.g., CSV imports, relay optimization, VHDL syntax)
Portfolio momentum
Released 18 updates across 10 apps in the last 6 months, indicating a high level of ongoing maintenance and support for their existing catalog.
Company profile
medium confidence- Founded
- 2009
Portfolio
What does squishLogic ship?
Apps
10 apps analysed
Distributed across 9 markets, strongest in Americas.
Based on 3 of 10 apps with localized market data, more coverage rolling in as scans complete Β· last scanned .
Americas (3)
- United States3 / 3
- Brazil1 / 3
- Mexico1 / 3
Europe (4)
- France1 / 3
- Germany1 / 3
- Portugal1 / 3
- Spain1 / 3
Asia-Pacific (2)
- Japan1 / 3
- South Korea1 / 3
Core markets (3/3 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
30/100
Avg sentiment score
Rivals
Who does squishLogic compete with?
The rivals identified
Nemeses(1)
Both apps target the same niche of coaches and event organizers with a $0.99 price point and a focus on manual timing or conversion utility.
Same space(7)
Swim LapTimer offers similar performance tracking utility for swimmers but adds visual data charting absent in the source app.
SwimFast targets the same competitive swimmers for performance tracking but uses a subscription model instead of a one-time purchase.
SwimCues addresses the same coaching and training audience by focusing on biomechanical technique rather than time conversion.
Time Drops Live! captures the same meet-day audience by providing live results through hardware-dependent integration.
USA Swimming serves the same competitive swimming audience but focuses on administrative compliance rather than utility-based time calculations.
Swim Coach Plus HD provides a specialized video analysis tool for the same coaching demographic that relies on local data management.
Easy Converter competes for the same utility-focused user segment by providing general measurement transformations without swimming-specific logic.
The Analyst's Read
The bottom line on squishLogic
Bottom line
SquishLogic is a disciplined, long-tail developer that successfully captures value in highly specific professional and educational niches. Their commitment to maintaining older titles suggests a sustainable, low-churn business model focused on utility rather than viral growth.
Frequently asked questions
How many apps does squishLogic publish?
What kind of apps does squishLogic make?
What is squishLogic's top app?
In how many countries are squishLogic's apps available?
What fed this analysis
- Apps analyzed:
- 10
- With full intel:
- 0
- With overview:
- 10
- Website scraped:
- yes
- Social presence:
- yes
