The 1
The 1: Rewards, Points, Deals
Publisher DNA
What defines The 1?
AI intelligence is not yet available for The 1. The portfolio data below is up to date.
Portfolio
What does The 1 ship?
Apps
1 app analysed
- Loyalty points system provides tangible value for frequent shoppers across participating retail business partners
- Aggressive security detection incorrectly flags developer options as a jailbreak risk, blocking legitimate user access
Single-market publisher, every app ships only to United States.
Based on 1 of 1 app with localized market data · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
User Sentiment
How do users feel about their apps?
0
Positive apps
0
Neutral / mixed
1
Negative apps
15/100
Avg sentiment score
Rivals
Who does The 1 compete with?
The rivals identified
Nemeses(1)
Both applications function as retail loyalty programs that track transaction history and manage points for shoppers. They compete directly for the same user segment interested in redeeming loyalty points for retail benefits.
Contenders(4)
Both applications function as retail loyalty programs that convert shopping activity into tangible rewards, competing for consumer wallet share within their respective regional retail markets.
Both applications function as retail loyalty programs that convert shopping activity into store-specific currency or benefits. They compete for the same user behavior of tracking loyalty points to access retail discounts.
Both applications target retail loyalty management by providing users with a digital Loyalty ID for checkout and tracking active promotions within their respective retail networks.
Both applications function as retail loyalty programs that digitize physical cards to track points and rewards for supermarket purchases. They compete for the same user behavior of managing retail loyalty status through a mobile interface.
Same space(19)
Consolidates loyalty tracking and mobile utility for the City Mart retail network, mirroring The 1's centralized retail hub model.
Rewards users for purchases across 40+ brands in the UAE, functioning as a regional loyalty program similar to The 1.
Aggregates verified promo codes and real-time deals across major retailers, functioning as a discovery tool for bargain hunters.
Validates promo codes using AI and community feedback, providing a high-confidence shopping assistant for 602,000+ stores.
Serves as a coupon discovery tool for shoppers who want verified deals without manual searching, contrasting with The 1's focus on internal retail loyalty.
Removes the friction of physical punch cards by digitizing them into a single QR interface for local shoppers.
Provides POS-integrated loyalty loops for independent merchants, serving as a B2B-focused alternative to The 1's retail ecosystem.
Operates as a multi-brand loyalty program similar to The 1, allowing users to collect points across 900+ partners.
Uses receipt scanning to drive brand-specific loyalty, creating a high-frequency habit loop for pet owners.
Offers a retail-specific loyalty experience with credit management, competing for the same bargain-hunting demographic as The 1.
Offers a universal loyalty currency across African brands, simplifying rewards for users who shop across multiple industries.
Aggregates fragmented loyalty points into a single redemption hub, targeting consumers who want to consolidate rewards from multiple programs.
Provides a community-vetted deal feed that serves as an alternative for bargain hunters who prioritize peer-verified discounts over internal retail rewards.
SOGO Rewards uses tiered membership structures based on cultural symbolism to drive brand loyalty, mirroring the personalized status levels found in The 1.
Retains subscribers through weekly rewards and network-level security, serving as a primary engagement portal for T-Mobile.
Acts as a smart shopping assistant that provides real-time alerts for local sales and gas prices, serving as a broader discovery tool.
Focuses on market research surveys to earn gift cards, offering a different value-accrual mechanism than The 1's retail-based points.
Enables point collection across travel and shopping, providing a broader lifestyle rewards program than the retail-centric The 1.
Aggregates multiple business loyalty programs into a single QR system, simplifying the management of fragmented rewards.
New entrants(1)
Incentivizes retail traffic through points-based rewards for fashion purchases, acting as a proprietary loyalty tool for the Janan brand.
