The Vitamin Shoppe
The Vitamin Shoppe - VShoppe
Publisher DNA
What defines The Vitamin Shoppe?
AI intelligence is not yet available for The Vitamin Shoppe. The portfolio data below is up to date.
Portfolio
What does The Vitamin Shoppe ship?
Apps
1 app analysed
Healthy Awards loyalty program drives repeat purchase frequency
- 600+ physical locations enable 2-hour pickup
Single-market publisher, every app ships only to United States.
Based on 1 of 1 app with localized market data · last scanned .
Americas (1)
- United States1 / 1
Core markets (1/1 apps)
Rivals
Who does The Vitamin Shoppe compete with?
The rivals identified
Nemeses(1)
Thrive Market competes directly for the health-conscious consumer's wallet by offering a curated, membership-based shopping experience for organic and wellness products.
Contenders(3)
GNC is a direct legacy competitor in the supplement retail space, leveraging a similar brick-and-mortar heritage and loyalty program structure.
This app serves the B2B side of the supplement market, competing for the same product supply chain and distribution mindshare.
Thorne competes by positioning itself as a premium, science-backed supplement provider with a focus on educational health content.
Same space(4)
While in a different category, this app shares the retail shopping space and sets a high bar for mobile UX and visual merchandising.
This app competes for the user's mobile shopping time and attention within the broader retail e-commerce landscape.
Koupon competes for the price-sensitive shopper's attention by focusing on deal discovery and promotional code verification.
Cazoo competes for the consumer's mobile retail budget, demonstrating how to use AI to simplify complex purchasing decisions.
New entrants(2)
Hiquotroca introduces a circular economy model to the retail space, focusing on trading and donations.
Wattra is a new entrant in the specialized retail space, focusing on high-ticket energy and solar products.