Report updated May 20, 2026
77 Sushi
For restaurant owners seeking to establish independent online ordering channels and reduce reliance on third-party delivery platforms.
77 Sushi is an established food & drink app that is available.
What is 77 Sushi?
77 Sushi is a restaurant ordering app for iOS and Android that facilitates menu browsing and delivery for Japanese cuisine.
Restaurant owners hire this platform to establish an independent online ordering channel that reduces reliance on third-party delivery commissions.
Current Momentum
v3.1 · 4mo ago
Maintenance- No feature updates since 2019.
- Maintenance-mode status across all platforms.
Active Nemesis
McDonald’s
By McDonald's Global Markets
Other Rivals
7-Day Rank Pulse 🇺🇸
Food & DrinkNo ranking data
Rating Pulse 🇺🇸
Gathering signals...
What makes this app unique?
What Does It Look Like?
Loading...
What Are The Key Features?
In-app menu browsing and order placement for delivery or pickup
Automated reward points or stamps for repeat online orders
Menu interface localized into multiple languages for international customers
How much does it cost?
- Basic tier at 169 PLN/month
- Standard tier at 289 PLN/month
- Premium tier at 499 PLN/month
B2B SaaS model charging restaurants a monthly fee based on order volume limits, with a 7-day free trial.
Who Built It?
What other apps does UpMenu make?
foodbox app
Food & Drink
CUBANA
App
Just Burger app
Food & Drink
YOMAYO SUSHI
Food & Drink
What do users think recently?
Analysis in progress, available soon
What is the competitive landscape for 77 Sushi?
Where is it available?
Localized markets (1)
How's The Food & Drink Market?
How does it evolve in the Food & Drink market?
77 Sushi operates as a B2B restaurant utility rather than a consumer-facing app, evidenced by the 0-rating baseline and lack of updates since 2019. This positioning prioritizes restaurant-side subscription revenue over consumer-side engagement metrics.
Rank progression
1 active ranking tracked — 30-day window
Which niche is 77 Sushi in?
Explore the full Cooking Companions niche
Every app in this space — 31 tracked, the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.
The rivals identified
Nemeses(1)
McDonald’s competes for the same share of wallet in the quick-service food category, leveraging massive scale and digital loyalty to capture frequent dining occasions.
Differentiators
- Massive gamified loyalty ecosystem drives daily retention far beyond standard restaurant ordering apps.
- Global restaurant finder and personalized offer engine create high switching costs for casual diners.
- Integrated in-app games provide entertainment value that keeps users engaged during non-ordering windows.
Head to head
77 Sushi should avoid direct feature competition and instead emphasize its premium, niche culinary quality to attract users seeking an elevated dining experience.
Contenders(4)
CookingPal competes for the 'at-home' dining occasion, offering a tech-forward alternative to ordering out.
Differentiators
- Hardware-software integration with Multo devices creates a sticky, high-barrier user experience for home chefs.
- Guided recipe library provides step-by-step assistance that keeps users engaged within the app environment.
As a direct sushi-focused competitor, this app targets the exact same customer base with a digital loyalty club.
El Taller challenges 77 Sushi by providing a specialized direct ordering system tailored for specific dietary needs.
This app competes directly for the same niche dining audience by offering a dedicated mobile ordering and loyalty experience.
Differentiators
- Includes a dedicated transaction history feature that helps users track their specific order preferences.
- Simplified loyalty rewards structure encourages repeat visits through direct, easy-to-understand point accumulation.
Same space(3)
This app targets the niche culinary enthusiast, providing specialized tools for food preparation similar to 77 Sushi's cultural focus.
Lightspeed provides the backend infrastructure that powers restaurant ordering, competing for the digital menu experience.
This app operates in the same restaurant-specific mobile membership space, focusing on customer retention through points.
Compare 77 Sushi against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for 77 Sushi
Strengths to defend, gaps to attack
Core Strengths
- 2006 brand heritage establishes culinary authenticity
- Multi-language menu functions as B2B distribution barrier
Critical Frictions
- 0-rating baseline across platforms
- Subscription pricing lacks free-tier conversion funnel
Growth Levers
- Loyalty program expansion via push-notification triggers
- Wearable integration for order tracking
Market Threats
- McDonald's data-driven personalization engine
- Symposium Rewards streamlined point-redemption flows
What are the next best moves?
Audit current subscription conversion funnel because 0-rating baseline suggests low consumer adoption → increase B2B retention
The 0-rating baseline indicates the consumer app is not driving value for the restaurant owners.
Trade-off: Pause the development of new loyalty features — B2B retention is the immediate revenue priority.
A counter-intuitive read
The lack of app updates is not a failure but a deliberate B2B strategy: 77 Sushi functions as a white-label utility where the restaurant brand, not the app, is the primary retention mechanism.
Feature Gaps vs Competitors
- Real-time order tracking (available in Egg Club but absent here)
- Integrated store locator (available in Egg Club but absent here)
- Transaction history tracking (available in Blue Nile Injera but absent here)
Key Takeaways
77 Sushi provides a stable B2B ordering utility, but the lack of consumer engagement features limits its ability to compete for repeat dining occasions, so the PM should prioritize B2B retention metrics over consumer-facing app updates.
Where Is It Heading?
Stable
The market for restaurant-specific ordering apps is consolidating around platforms that offer integrated loyalty and real-time tracking. 77 Sushi's maintenance-only posture leaves it exposed to competitors that offer a more comprehensive consumer experience, so the PM must decide if the app is a core product or a legacy utility.
The app remains in maintenance mode with no feature updates since 2019, signaling a focus on B2B stability rather than consumer growth.