ACTIVE - Fitness Events
For active individuals and families looking to discover, train for, and participate in local sports, races, and recreational activities.
ACTIVE - Fitness Events is a struggling health & fitness app that is free with in-app purchases. With a 3.3/5 rating from 4.8K reviews, it struggles with user retention. Users particularly appreciate training features, though deceptive billing and subscription practices remains a common concern.
What is ACTIVE - Fitness Events?
Current Momentum
v2.9
• Performance improvements and bug fixes.
Active Nemesis
Let's Do This for Organizers
By Let's Do This
Other Rivals
7-Day Rank Pulse 🇺🇸
Health & FitnessNo ranking data
Rating Pulse 🇺🇸
Recent User Mood
What makes this app unique?
What Does It Look Like?
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What Are The Key Features?
Search and register for thousands of local sports and fitness events directly within the app
Access to tools for calculating BMI, heart rate, caloric needs, and running pace
Access to expert-led training plans and guides for various activities like 5K, marathons, and triathlons
Share events and articles via social media platforms and email
View maps and get driving directions to event locations
Save articles and activities to a favorites list for later viewing
How much does it cost?
- Free app download and event registration
- ACTIVE Advantage premium membership for discounts on gear and registration fees
The app acts as a lead generation tool for the broader ACTIVE.com ecosystem, monetizing through event registration fees and a premium membership program that has faced criticism for lack of transparency.
Who Built It?
Active Network
Providing digital infrastructure for competitive sports and endurance events, connecting organizers with participants through real-time data.
Portfolio
13
Apps
What other apps does Active Network make?
Explore the full Active Network report
Portfolio breakdown, audience, momentum, and every app published by Active Network.
What do users think recently?
High confidence · Latest 100 of 4.8K total reviews analyzed
How did the latest release land?
What is the recent mood?
Recent user voice shows a upset sentiment. Users appreciate training features and ease of navigation, but report deceptive billing and subscription practices and failure to sync/display registered events.
What Users Love
What Frustrates Users
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for ACTIVE - Fitness Events?
How's The Health & Fitness Market?
Market outlook for this category
Available very soon
The rivals identified
The outtake for ACTIVE - Fitness Events
Strengths to defend, gaps to attack
Core Strengths
- Massive, industry-leading event database
- Direct integration with Active Network registration backend
- Unique fitness calculators (BMI, Pace, Caloric needs)
Critical Frictions
- Reputational damage from 'Active Advantage' auto-billing
- Critical data synchronization issues between app and web
- Outdated UI/UX that feels like a web-wrapper
Growth Levers
- Competitors can win by offering transparent, 'no-hidden-fee' registration
- Gap for a mobile-first 'Race Day' utility app (QR codes, bib info, live tracking)
- Integration of social community features to drive retention beyond registration
Market Threats
- Modern marketplaces like 'Let's Do This' capturing younger users
- Niche platforms (UltraSignup) dominating high-value sub-segments
- Persistent negative reviews impacting organic app store conversion
Key Takeaways
ACTIVE - Fitness Events is a struggling health & fitness app that is free with in-app purchases. With a 3.3/5 rating from 4.8K reviews, it struggles with user retention. Users particularly appreciate training features, though deceptive billing and subscription practices remains a common concern.
Where Is It Heading?
Declining
ACTIVE is facing a decline in user sentiment due to new reports of technical instability and app crashes, while the competitive landscape has expanded to include more specialized and modern fitness platforms.