Report updated May 26, 2026

Fixo: AI Photo Video Generator is an established photography app that is free with in-app purchases. With a 4.6/5 rating from 84 reviews, it shows polarized user reception. Users particularly appreciate the core photo colorization functionality provides high satisfaction when the application is operating correctly, though users report unexpected secondary charges occur after completing an update following an initial subscription payment as a common concern.

What is Fixo: AI Photo Video Generator?

Fixo is an AI-powered photo and video editing app for creators and casual users, offering restoration, portrait generation, and template-based content creation on iOS and Android.

Users hire Fixo to achieve professional-grade aesthetic results with minimal manual effort, using the centralized hub to manage complex AI workflows without navigating multiple apps.

Current Momentum

v3.1 · 1w ago

Maintenance
  • Shipped major version upgrade
  • Fixed critical colorization regression

Active Nemesis

Remini - AI Photo Enhancer

Remini - AI Photo Enhancer

By Bending Spoons Apps ApS

Other Rivals

EPIK - AI Photo & Video Editor
Lensa AI: Photo Editor
Facetune: Photo & Video Editor
Photo Lab Picture Editor & Art
ToonMe photo cartoon maker
Faceplay: AI Video Photo Maker
AI Photo Video Generator: AURA

7-Day Rank Pulse 🇺🇸

Photography

No ranking data

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

Loading...

What Are The Key Features?

AI Old Photo RestoreStandard

Restores clarity to blurry, faded, or low-resolution images.

AI Virtual Try-OnDifferentiator

Simulates clothing styles and makeup looks on user-uploaded portraits.

Centralized Generation HubDifferentiator

Manages ongoing and past AI-generated content in a single interface.

How much does it cost?

Freemium
  • Free tier with core tools
  • Premium tier via in-app purchases

Freemium model gates advanced AI features while maintaining a free entry point for basic editing.

What do users think recently?

Low confidence · 5 reviews analyzed

How did the latest release land?

Overall
4.6/ 5
(84)
Current version
5.0/ 5
+0.4 vs overall
(8)
Main signal post-update: the core photo colorization functionality provides high satisfaction when the application is operating correctly.

What is the recent mood?

Mixed

Recent user voice shows a mixed sentiment. Users appreciate the core photo colorization functionality provides high satisfaction when the application is operating correctly, but report unexpected secondary charges occur after completing an update following an initial subscription payment.

Limited review volume (5 reviews). Sentiment analysis will deepen as more data lands.

How have ratings & review volume moved?

Rating, review sentiment, and total reviews over time, with release markers showing the post-launch impact.

Rating over time

Vertical markers = app releases. Hover any release for the post-release impact delta.

Releases:MajorMinorPatch2 releases in range

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

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What is the competitive landscape for Fixo: AI Photo Video Generator?

How's The Photography Market?

How does it evolve in the Photography market?

Fixo holds a #149 Grossing position in the Austrian Photography category, but its reliance on aggressive monetization relative to its current feature stability creates a long-term retention risk.

Rank progression

6 active rankings tracked, 30-day window

No rank history available for this chart.

Which niche is Fixo: AI Photo Video Generator in?

Photography Editors

to restore and enhance digital images

EditorPhotographyGeneralFreemium IapEstablished

Explore the full Photography Editors niche

Every app in this space (1076 tracked), the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.

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The rivals identified

Nemeses(1)

B612 is a dominant market leader that directly competes with Fixo by offering a massive suite of AI-driven beauty, AR makeup, and video editing tools to the same casual photography audience.

Contenders(4)

This app competes for the casual editing market by offering collage and layout tools that complement the photo enhancement features found in Fixo.

Overlay competes with Fixo by providing advanced creative design tools and AI-powered cutouts for users who want more control over their photo compositions.

While primarily a lifestyle app, it competes for the same user attention by offering image personalization tools that overlap with Fixo's creative editing features.

This app directly challenges Fixo's core value proposition of AI-based photo restoration and professional headshot generation.

Same space(3)

Nixplay competes in the photo management and display space, targeting users who want to curate and showcase their enhanced photos.

instax mini Evo icon

FUJIFILM Corporation

4.9(3.7K)

This app bridges the gap between physical photography and digital editing, competing for users who value high-quality, stylized photo outputs.

This app targets the same photography-focused demographic by offering specialized focus and beauty enhancement tools.

Compare Fixo: AI Photo Video Generator against every rival

All rivals in one side-by-side table: identity, store metrics, ratings & sentiment, and strategic intel, plus a head-to-head page for each.

Go deeper

The outtake for Fixo: AI Photo Video Generator

Strengths to defend, gaps to attack

Core Strengths

  • Centralized generation hub reduces session friction
  • Broad feature set covers high-frequency creator needs

Critical Frictions

  • 0.7★ Android-iOS rating gap indicates instability
  • Recurring billing complaints erode user trust

Growth Levers

  • Untapped B2B partnerships with e-commerce platforms
  • Missing wearable integration leaves gap for rivals

Market Threats

  • Remini's 30-update cadence outpaces Fixo
  • Post-update feature breakage drives churn

What are the next best moves?

highPivot

Audit billing logic because secondary charges are the top complaint → reduce refund surge

Billing complaints are the primary driver of negative sentiment and churn.

Trade-off: Pause the new template-generation sprint — billing stability is a higher revenue priority.

highInvest

Rebuild colorization engine because feature failure is the top technical regression → stabilize rating baseline

The primary feature is currently non-functional on Android devices.

Trade-off: Push the background-removal update to Q3 — core functionality must precede new features.

A counter-intuitive read

The centralized generation hub is Fixo's primary moat, yet the team risks losing this advantage by prioritizing template volume over the core processing reliability that users actually pay for.

Feature Gaps vs Competitors

  • Real-time collaboration (available in Remini but absent here)

Key Takeaways

Fixo offers a strong all-in-one workflow, but critical post-update regressions and billing friction threaten its market entry, so the PM must prioritize technical stability over new feature expansion to retain the current user base.

Where Is It Heading?

Declining

The AI photo market is consolidating around high-reliability restoration tools, and Fixo's current technical instability leaves it exposed to rapid churn. The PM must shift focus from template-driven growth to core engine reliability to avoid losing the current user base to more stable rivals.

Critical failure of the colorization feature post-update prevents image processing, which directly causes immediate user churn to competitors.

Reports of unexpected secondary billing charges create a trust deficit, which compounds the negative impact of technical regressions on long-term retention.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Fixo: AI Photo Video Generator, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The app rebranded from Aether to Fixo, pivoting from a genealogy-focused utility to a general-purpose AI creative suite while suffering from persistent billing issues and core feature regressions.

shifted

Brand and Market Pivot

declined

Core Feature Regression

declined

Billing Friction Persistence

shifted

Target Audience Expansion

declined

Review Volume Collapse

Cite this report

Marlvel.ai. “Fixo: AI Photo Video Generator Intelligence Report.” Updated May 26, 2026. https://marlvel.ai/apps/aether-old-photo-restore

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