Alice in Wonderland: Hidden Objects is a casual puzzle game for iOS featuring hidden object search and matching mechanics based on Lewis Carroll's classic literature.
Product velocity
Dormant
Daily rank 🇺🇸
—
Games
Sentiment
4.5
2k reviews
Nemesis
Hidden Objects - Find It Out®
The App DNA
What makes this app unique?
Users hire this title for low-friction, thematic puzzle play, but the lack of updates forces users to churn once the limited content is exhausted.
For Casual gamers interested in puzzle and hidden object games themed around classic literature.
What does it look like?
Key features
Locate items from a provided list within static scene environments
Identify objects by matching silhouettes against the scene
Find identical object pairs within the game grid
Replay levels with randomized object placement and lists
How much does it cost?
The app operates on a free-to-play model with no in-app purchases, relying on user engagement for distribution.
Velocity
Dormant developmentinternationalizationperformanceShow more...
The app has not received a release in over nine years, indicating that development has ceased entirely. The final recorded update focused on minor bug fixes and internationalization, with no subsequent activity. The project is classified as a zombie app due to the extreme duration of inactivity.
Who built it?
Crisp App Studio
10 apps tracked · Games
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Alice in Wonderland: Hidden Objects
How's the Games market?
The title maintains a 4.5-star rating across 1,683 ratings, but the lack of updates since 2016 signals a stagnant market position.
Read the market outlookThe rivals identified
By Guru Smart Holding Limited
This app dominates the casual hidden object category by leveraging high-frequency content updates and aggressive monetization, directly competing for the same puzzle-solving audience.
- Implements a recurring Gold Pass subscription model to drive long-term player retention and revenue
- Maintains a high-velocity content pipeline with weekly map updates that keep the user base engaged
- Utilizes premium currency systems to gate progression and incentivize micro-transactions within the core loop
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Alice in Wonderland: Hidden Objects
Where is it heading?
The casual hidden object market is consolidating around high-velocity live-ops titles, leaving static games like this one increasingly isolated. Without a pivot to a monetization model that supports regular content updates, the app will continue to lose visibility and relevance.
- The absence of updates since 2016 prevents the app from appearing in store algorithms, which accelerates the decline of new user acquisition.
- Competitors with weekly content drops are capturing the casual puzzle demographic, which leaves this title with no long-term retention strategy.
The SWOT
- Thematic alignment with Lewis Carroll narrative sustains niche appeal
- Randomized object sets provide replayability without new content
- Implement a premium narrative expansion pack
- Introduce a hint system to reduce player frustration
Next best moves
Introduce a premium narrative expansion pack because the current content is static → unlock revenue for live-ops
+ 1 more prioritized moveThe counter-intuitive read
The lack of monetization is not a feature…
Read the full takeFeature gaps
Real-time seasonal events (available in Hidden Objects - Find It Out® but absent here) +2
Since the last report: The app's competitive outlook has declined due to the realization that the current zero-monetization model prevents the live-ops investment necessary to remain relevant.
Bottom line
The app holds a stable niche through its literary theme, but the lack of updates since 2016 and zero monetization make it unsustainable, so the PM must introduce a monetization layer to fund a content cadence that prevents total churn.
Unlock 3 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
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