ATEMTally is a mobile utility for videographers that mirrors tally status from Blackmagic Design ATEM switchers over a local network.
The App DNA
What makes this app unique?
Users hire this app to monitor live broadcast status on a mobile device, reducing the need for dedicated hardware tally lights in smaller production setups.
For Videographers and assistant directors using Blackmagic Design ATEM hardware.
What does it look like?
Key features
Connects to Blackmagic Design ATEM switchers over a local network to mirror tally status.
Displays which video source is currently on-air in real-time.
How much does it cost?
The $1.99 price point targets professional users requiring specific hardware-to-mobile tally functionality.
Velocity
Steady developmentShow more...
Who built it?
Alexander Омelchuk
5 apps tracked · Photo & Video
User Sentiment
What do users think recently?
The recent review mood reads mixed. Users appreciate the initial setup process is straightforward and allows users to begin using the app quickly and reliable performance during live shows provides confidence for users managing professional video production environments.
How are ratings & reviews evolving?
What users say, by theme
- The initial setup process is straightforward and allows users to begin using the app quickly
- Reliable performance during live shows provides confidence for users managing professional video production environments
- Inputting the network address causes the application to crash immediately upon connection attempts
7 of 7 recent reviews analyzed · limited sample · Mixed overall
Read the full review analysisUnlock 1 more frustration theme and 2 user requests, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for ATEMTally
How's the Photo & Video market?
ATEMTally holds a niche position in the Photo & Video category with a 3.21-star rating across 14 reviews. The current stability issues relative to the professional-grade expectation of ATEM hardware users suggest the app is currently underperforming its market potential.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for ATEMTally
Where is it heading?
The market for live production utilities is consolidating around stable, hardware-integrated tools. ATEMTally remains exposed due to its current stability issues, so the team must stabilize the core connection loop to prevent churn to more robust alternatives.
- Frequent crashes during network setup erode user confidence, which compounds the rating drag already visible on the platform.
- The simple setup process remains a core strength that users value, providing a foundation for retention if stability is addressed.
The SWOT
- Simple configuration workflow allows rapid deployment
- Apple Watch integration for wearable tally status
- Persistent connection modes for long-duration shows
Next best moves
Rebuild network connection logic because crashes during IP input are the top complaint → stabilize the core utility
+ 1 more prioritized moveThe counter-intuitive read
The app's stability issues are a greater threat than feature gaps…
Read the full takeFeature gaps
Professional-grade camera controls (available in Blackmagic Camera but missing here) +1
Since the last report: The app has clarified its pricing and competitive position, but user sentiment has declined due to persistent, unresolved network connectivity crashes.
Bottom line
ATEMTally provides a necessary utility for ATEM users, but severe stability issues during network configuration erode professional trust, so the team must prioritize connection reliability over new feature development to retain the user base.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is ATEMTally compatible with all Blackmagic ATEM switchers?
Does ATEMTally support Apple Watch?
Why does the app crash when I enter my IP address?
Sources
Report last updated