Auto Sticker Maker is a photo and video utility for creating custom and animated stickers for WhatsApp on iOS and Android.
Product velocity
Maintenance
Daily rank 🇺🇸
—
Photo & Video
Sentiment
4.6
895k reviews
Nemesis
Sticker Maker Studio
The App DNA
What makes this app unique?
Users hire the app to bypass manual image editing, using on-device AI to turn personal media into shareable messaging assets.
For WhatsApp users looking to create personalized, custom, or animated stickers from their own photo and video galleries.
What does it look like?
Key features
On-device face detection and background removal for custom sticker creation
Converts video and GIF files into animated stickers for messaging
Direct export of sticker packs to WhatsApp via WASticker protocol
How much does it cost?
The developer utilizes a split-platform pricing model, charging a flat $2.99 fee on iOS while maintaining a free, ad-free model on Android.
Velocity
Maintenance developmentperformanceopaqueShow more...
The app currently ships at a maintenance cadence, with approximately 0.04 releases per week over the last 6 months. Development is characterized by infrequent, minor stability updates rather than new feature rollouts or live operations. The latest release continues this trend of generic bug fixes, with no significant feature additions observed since the iOS 17 update in late 2023. The development trend is stable at a low-frequency maintenance level.
Who built it?
Dongwook Cho
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Heic 2 JpgUser Sentiment
What do users think recently?
Review voice lately leans excited. Users appreciate sticker creation and management tools provide a simple and enjoyable user experience for casual creators, but report discrepancy between advertised photo editing capabilities and the actual feature set available to users.
How are ratings & reviews evolving?
What users say, by theme
- Sticker creation and management tools provide a simple and enjoyable user experience for casual creators
- Discrepancy between advertised photo editing capabilities and the actual feature set available to users
51 of 51 recent reviews analyzed · high confidence · Excited overall
Read the full review analysisUnlock 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Auto Sticker Maker
How's the Photo & Video market?
The app maintains a high 4.58 rating on Android with 895,242 ratings, but the 3.67 rating on iOS with only 3 ratings indicates a lack of traction on Apple platforms.
Read the market outlookThe rivals identified
By Tamara Vardanyan
This app dominates the exact same niche of WhatsApp-focused sticker creation with a massive, established user base and consistent update cadence.
- Provides a dedicated, simplified workflow specifically for WhatsApp sticker pack management and direct integration.
- Maintains a massive library of user-generated sticker packs that creates a strong network effect for retention.
- Offers a highly optimized, lightweight interface that prioritizes speed of sticker creation over complex editing tools.
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for Auto Sticker Maker
Where is it heading?
The sticker creation market is consolidating around social-discovery platforms, leaving standalone utilities exposed. The app must bridge the feature-parity gap to prevent further churn to community-driven rivals.
- The discrepancy between store imagery and actual features erodes user trust, which compounds the rating drag already visible on iOS.
- The shift to an ad-free experience in the latest release improves the user experience, which should support retention in the coming quarter.
The SWOT
- On-device face detection reduces sticker creation friction
- WASticker protocol integration anchors app to WhatsApp
- Expand photo editing tools to match store imagery
- Implement social discovery to drive viral loops
Next best moves
Audit store promotional assets because users report missing features → reduce false advertising complaints
+ 1 more prioritized moveThe counter-intuitive read
The app's lack of a massive sticker library is actually a strength…
Read the full takeFeature gaps
Social discovery and trending collections (available in Sticker.ly) +1
Since the last report: The app shifted to a freemium pricing model and expanded to Android, but faces significant user trust issues due to feature-asset misalignment.
Bottom line
The app wins on core utility but suffers from a trust gap due to promotional misalignment, so the PM must prioritize feature-asset parity to stabilize the rating before scaling social features.
Unlock 3 critical frictions, 3 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeReport last updated