Behance is a professional portfolio and freelance marketplace app for creative talent, providing project hosting and community networking on iOS.
Product velocity
Maintenance
Daily rank 🇺🇸
#96
Graphics & Design · free
Sentiment
4.6
4k reviews
Nemesis
Dribbble
The App DNA
What makes this app unique?
The platform removes the friction of building a professional reputation from scratch by providing a verified, industry-standard space for career discovery.
For Creative professionals, designers, and artists seeking to showcase portfolios, find freelance work, or sell digital assets.
What does it look like?
Key features
Personalized project galleries and profile pages to showcase creative work, increasing switching costs by anchoring career history to the platform.
Platform for browsing portfolios and hiring talent for freelance projects with integrated payment processing, capturing platform fees.
Advanced analytics and custom portfolio website hosting gated behind a subscription model.
How much does it cost?
Freemium model monetizes through a Pro subscription tier that unlocks advanced analytics and removes platform fees on freelance services.
Velocity
Maintenance developmentperformanceopaqueShow more...
The app is currently in a maintenance phase, having shipped only one minor release in the last 127 days. Development activity is limited to generic performance and stability improvements with no evidence of new features or live operations. The current cadence of approximately 0.05 releases per week indicates a significant slowdown in development momentum.
Who built it?
Adobe
13+ apps tracked · Graphics & Design
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Behance – Creative Portfolios
How's the Graphics & Design market?
Behance maintains a strong presence in the Graphics & Design category, consistently ranking within the top 100 free apps across multiple international markets. The high rating of 4.6 across 4,367 ratings signals strong user satisfaction with the core portfolio utility, though the lack of recent updates threatens long-term retention.
Read the market outlookThe rivals identified
By Dribbble
The primary direct competitor for creative portfolio hosting, community discovery, and freelance job matching for designers.
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Behance – Creative Portfolios
Where is it heading?
The creative discovery market is consolidating around social-first engagement, leaving static portfolio platforms like Behance exposed to churn. Unless the platform transitions from a passive archive to an active social network, it will likely see a decline in daily active usage as users migrate to more dynamic discovery tools.
- The 127-day update cadence indicates a shift to maintenance mode, which reduces the platform's ability to respond to social-first discovery rivals.
- Integrated freelance payment processing creates a direct revenue stream that differentiates the platform from static portfolio-hosting competitors.
The SWOT
- Professional identity lock-in through Adobe integration
- Verified marketplace for secure freelance transactions
- Creator-referral loops to incentivize user-led growth
- Localized pricing in high-ARPU creative markets
Next best moves
Pivot engineering capacity toward social-engagement features because the current maintenance-only cycle erodes daily active usage → increase retention
+ 1 more prioritized moveThe counter-intuitive read
The platform's strength as a professional archive is its greatest liability…
Read the full takeSince the last report: Behance has shifted to a maintenance-only development cycle, characterized by a 127-day update cadence and a lack of new feature releases. This transition highlights a strategic vulnerability to social-first competitors that prioritize daily active engagement.
Bottom line
Maintaining the current portfolio-hosting standard is insufficient to defend against social-first discovery rivals. Pivot engineering capacity toward social-engagement features to increase daily active usage, as the current maintenance-only cycle risks turning the platform into a static archive rather than a thriving professional network.
Unlock 2 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Behance worth using if I am a freelance designer?
How does Behance compare to other portfolio sites?
Does Behance have a free version?
What are the alternatives to Behance for creative portfolios?
Sources
- [1] App Store, source
Report last updated