Brain Test: Tricky Puzzles vs its rivals

Side-by-side comparison against Brain Test: Tricky Puzzles's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Core Identity
DeveloperUNICO STUDIOBrightika, Inc.KAZUYA KAMIOKARed cat studio-focused puzzle gameGAMINCAT, INC.GAMINCAT, INC.Tang Thi ThuyAI Games FZBrightika, Inc.Teos Oyun
CategoryGamesGamesGamesPuzzleGamesGamesGamesGamesGamesGames
PlatformAndroid, iOSiOS, AndroidiOSAndroid, iOSiOSAndroid, iOSAndroid, iOSiOS, AndroidiOS, AndroidiOS, Android
Store Metrics
Rating4.8 / 54.7 / 55.0 / 54.9 / 54.7 / 54.6 / 54.7 / 54.7 / 54.5 / 54.6 / 5
Ratings Count1,417,80647,57323430,32339,79169,734134,09940,940181,645
PriceFreeFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateNov 12, 2019Apr 3, 2020May 10, 2021Apr 10, 2020May 30, 2017May 2, 2016Mar 19, 2025Apr 13, 2022Jul 1, 2020Aug 14, 2020
Last UpdatedApr 9, 2026Mar 27, 2026Mar 18, 2026May 12, 2026Nov 18, 2024Nov 26, 2024Oct 15, 2025Apr 19, 2026Feb 2, 2026Apr 29, 2026
Sentiment & Reviews
Sentimentmixedmixed--terriblenegativeexcellent-negativeterrible
Score65/10045/100--16/10025/10085/100-25/10015/100
Praises
  • Challenging puzzle mechanics effectively stimulate cognitive thinking and problem solving skills for players
  • High replayability and addictive nature keep users engaged during short daily play sessions
  • Core spot the difference gameplay provides a relaxing and mentally stimulating experience for casual players
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  • Core puzzle mechanics provide an engaging and challenging experience for casual players
  • Simple puzzle mechanics provide a relaxing mental challenge for casual play sessions
  • High volume of available levels keeps players engaged for extended periods
  • Cognitive stimulation through brain-teasing puzzles keeps players mentally engaged during daily sessions
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  • Core puzzle concepts provide an engaging and intellectually stimulating experience for casual players
  • Challenging puzzle scenarios provide a sense of accomplishment for players who enjoy brainteasers
Complaints
  • Excessive ad frequency disrupts the core gameplay loop and creates a negative user experience
  • Aggressive monetization tactics and expensive hint systems gate progress for non-paying players
  • Excessive ad frequency disrupts the core gameplay flow and forces players to watch unwanted content
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  • Excessive ad frequency disrupts the flow of gameplay after every single level
  • In-app purchases for ad removal fail to function as promised post-transaction
  • Excessive frequency of unskippable advertisements disrupts the core gameplay loop
  • Failure of paid ad-removal purchases to actually disable advertisements
  • Forced online connectivity requirements prevent offline play and trigger ad loading
  • Excessive ad frequency interrupts the flow of gameplay after every single round
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  • Aggressive ad frequency interrupts gameplay flow and makes the application feel unplayable
  • Weekly subscription pricing for ad removal is perceived as excessive and predatory
  • Excessive ad frequency and duration disrupt the core gameplay loop for free users
  • In-app purchases for ad removal fail to function as advertised for many users
Requests
  • Increased level volume to provide more content for long-term dedicated players
  • Non-timed game modes requested to accommodate players who prefer a slower, less stressful experience
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  • Dark mode interface requested to reduce eye strain during extended play sessions
  • Permanent ad removal option that functions correctly across all game sessions
  • Improved progress saving to prevent data loss when closing the application
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  • Localized language support for non-English speakers to improve accessibility and game understanding
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Strategic Intel
Strengths
  • Editors' Choice badge across five markets sustains organic install velocity
  • Offline-first architecture maximizes accessibility in low-connectivity regions
  • High-quality image library sustains engagement
  • Offline play capability reduces churn
  • Brain-training positioning attracts families
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  • Minimalist 850-stage progression loop sustains long-term user retention
  • Core one-stroke mechanic provides a high-frequency, bite-sized engagement loop
  • 2,000-level content library sustains long-term engagement
  • Meditative core loop fits casual commute-time usage
  • Free hint system lowers entry barrier
  • Cross-generational UI design broadens addressable ad-inventory
  • Physics-based mechanics sustain high replayability
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  • Lateral-thinking puzzle design provides a distinct differentiator from standard logic games
  • Gamified IQ tracking loop reinforces the open-app habit for casual users
  • Daily streak loops drive consistent DAU/MAU ratios
  • Narrative-driven format distinguishes the app from generic riddles
Weaknesses
  • Ad-to-gameplay ratio is the primary churn driver
  • Premium tier weekly subscription cost exceeds casual-puzzle category medians
  • Paid ad-removal fails to persist
  • Excessive ad density disrupts flow
  • Technical lag during level transitions
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  • Paid ad-removal purchase flow is broken, driving refund requests
  • Ad-to-gameplay ratio is perceived as unreasonable by the user base
  • Paid ad-removal failure triggers deceptive-practice complaints
  • Forced online connectivity prevents offline play
  • High ad-frequency outweighs gameplay time
  • Excessive ad frequency post-update
  • 0.73★ Android-iOS rating gap
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  • Aggressive ad-frequency post-level drives high churn among casual players
  • Weekly subscription pricing perceived as predatory by the user base
  • Technical progression blockers prevent completion of specific puzzle levels
  • Premium ad-removal fails to function for paying users
  • Ad-to-gameplay ratio exceeds industry norms
  • Touch-control glitches prevent level completion
Pricingfreemiumfreemiumfreefreemiumfreefreemiumfreemiumfreefreemiumsubscription
MomentumActiveMaintenance--ZombieMaintenanceMaintenance-MaintenanceActive
Update Cadence5 versions, 1 majors/6mo, ~22d avg5 versions, 5 majors/6mo, ~95d avg--1 versions3 versions, ~260d avg5 versions, ~42d avg-5 versions, 1 majors/6mo, ~49d avg5 versions, ~11d avg

Compare Brain Test: Tricky Puzzles head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Brain Test: Tricky Puzzles, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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