BroadSoft MobileLink
By BroadSoft
BroadSoft MobileLink is a business-focused client for the BroadWorks platform that enables PBX extension functionality on personal mobile devices.
The App DNA
What makes this app unique?
The app removes the need for secondary office hardware by mapping a professional business identity to a personal cellular line.
For Business professionals who require their office phone identity and PBX features on their personal mobile devices.
What does it look like?
Key features
Routes calls through cellular service while displaying the office business number as the caller ID.
Integrates with BroadSoft Msg.Now to send and receive SMS using the business phone number.
How much does it cost?
The app functions as a free client for the BroadWorks service delivery platform, requiring an existing service provider contract for operation.
Velocity
Dormant developmentperformanceShow more...
BroadSoft MobileLink has been inactive for 3,733 days, showing no development momentum or updates in over a decade. The last release provided only minor bug fixes and support for legacy operating systems. Given the lack of activity, the app is classified as a zombie project with no ongoing maintenance or feature development.
Who built it?
User Sentiment
What do users think recently?
The recent review mood reads thrilled. Users appreciate business professionals value the ability to maintain a professional office presence while working remotely and simple interface design allows users to navigate and activate service features without complex training.
How are ratings & reviews evolving?
What users say, by theme
- Business professionals value the ability to maintain a professional office presence while working remotely
- Simple interface design allows users to navigate and activate service features without complex training
- Dialing functionality fails for users operating on specific hosted PBX extension configurations
4 of 4 recent reviews analyzed · limited sample
Read the full review analysisUnlock 1 more frustration theme, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for BroadSoft MobileLink
How's the Business market?
BroadSoft MobileLink occupies a specialized B2B utility space, serving as a bridge for BroadWorks service providers. The lack of updates since 2016 limits its competitive standing against modern unified communication suites.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for BroadSoft MobileLink
Where is it heading?
The market for unified communications is consolidating around modern, cloud-native collaboration suites that offer frequent feature updates. BroadSoft MobileLink is increasingly exposed as a legacy tool, and its continued use poses a reliability risk to the enterprise workflows it supports.
- The lack of updates since 2016 indicates the app is in permanent maintenance mode, which increases the risk of failure on current iOS versions.
The SWOT
- Business identity routing via cellular service reduces hardware costs for employers.
- Fixed-line text messaging integration expands communication channels for business users.
- Enterprise-wide adoption of personal devices as PBX extensions remains an untapped efficiency lever for clients.
Next best moves
Sunset the application because the lack of updates since 2016 creates unmanageable technical debt → mitigate enterprise security risk
The counter-intuitive read
The app's decade-long silence is not a failure…
Read the full takeBottom line
BroadSoft MobileLink serves as a legacy utility for BroadWorks subscribers, but its decade-long development freeze makes it a liability for enterprise users. Sunsetting the application would prevent further technical debt and security risks for the BroadSoft user base.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeFAQ
Is BroadSoft MobileLink free to use?
Does BroadSoft MobileLink work on the latest iOS versions?
What is the primary purpose of BroadSoft MobileLink?
Sources
- [1] App Store
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