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Calorie Counter - Meal Tracker

Calorie Counter - Meal Tracker

By Riafy Technologies

Calorie Counter - Meal Tracker is a manual nutrition logging app for iOS that helps users track daily calorie intake and weight loss progress.

The App DNA

What makes this app unique?

Users hire this app for a low-friction, manual alternative to complex AI-heavy trackers, seeking a digital replacement for traditional paper food diaries.

For Busy professionals and individuals transitioning from paper diaries who prefer minimalist, manual nutrition tracking over complex AI automation.

What does it look like?

Key features

Quick Meal Loggingstandard

Streamlined interface for manual food entry and calorie tracking.

Smart Calorie Calculatorstandard

Personalised daily calorie targets based on user weight loss objectives.

How much does it cost?

freeFree

The app operates on a free model, focusing on user acquisition through simplicity rather than aggressive paywalls.

Velocity

Steady developmentShow more...

See all version history

Who built it?

Riafy Technologies

13+ apps tracked · Health & Fitness

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Explore the full publisher profile

User Sentiment

What do users think recently?

How are ratings & reviews evolving?

App Store
4.83 · 12

Not enough recent reviews to extract reliable themes yet.

Read the full review analysis

Competition

Competitive landscape for Calorie Counter - Meal Tracker

How's the Health & Fitness market?

The app maintains a presence in international health charts, including #170 Grossing in Bulgaria and #83 Grossing in Portugal, but the 212-day update gap suggests a lack of active investment to defend these positions.

The rivals identified

Calz: Calorie Counter AI

By Wachanga

Calz is a direct nemesis due to its massive user base and identical focus on AI-driven nutrition tracking and intermittent fasting.

  • Offers a massive, established user base that provides significant social proof and brand authority.
  • Integrates intermittent fasting timers directly into the core tracking workflow for a holistic experience.
  • Maintains a high release cadence, ensuring the AI scanner remains competitive with current market standards.
Calorie Counter - Meal Tracker vs Calz: Calorie Counter AI

Unlock the head-to-head verdict: where this rival wins, and where it loses.

Access the full report for free

The Analyst's Read

Key takeaways for Calorie Counter - Meal Tracker

Where is it heading?

The health tracking market is consolidating around AI-driven automation, leaving manual-only apps like this one increasingly exposed. Without a shift to include automated scanning, the app will likely see continued erosion of its international chart positions as users migrate to more efficient alternatives.

  • The 212-day update gap indicates the app is in maintenance mode, which allows AI-first competitors to capture the market's shift toward automated logging.

The SWOT

Core Strengths
  • Minimalist interface reduces friction for manual logging
  • Focused value proposition eliminates feature bloat
Critical Frictions 2 weaknesses inside
Growth Levers
  • Integration of basic AI photo scanning
  • Expansion into clinical health metrics like BMI
Market Threats 2 threats identified

Next best moves

1 Invest

Ship AI-based photo logging because competitors like Calz use it to reduce user friction → increase retention

The counter-intuitive read

The app's lack of AI automation is currently…

Read the full take

Feature gaps

AI-driven food recognition (available in Calz but missing here) +2

Since the last report: The app's competitive outlook has declined due to a 212-day update gap, shifting the narrative from a stable niche player to a vulnerable product in maintenance mode.

Bottom line

The app provides a clean manual logging experience, but the 212-day update gap leaves it vulnerable to AI-first rivals, so the team must prioritize AI photo integration to remain relevant.

Unlock 2 critical frictions, 2 market threats and the analyst’s take.

Access the full report for free

Sources

  1. [1] App Store, source

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Calorie Counter - Meal Tracker, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The app's competitive outlook has declined due to a 212-day update gap, shifting the narrative from a stable niche player to a vulnerable product in maintenance mode.

declined

Outlook Trend

added

Updated SWOT Risks

shifted

Market Performance Disclosure

Cite this report

Marlvel.ai. “Calorie Counter - Meal Tracker Intelligence Report.” Updated Aug 6, 2026. https://marlvel.ai/apps/calorie-counter-meal-tracker

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