Clear Fashion – Score & Scan
By Clothparency
Clear Fashion is a lifestyle app for iOS and Android that provides ethical and environmental impact scores for fashion brands via barcode and label scanning.
The App DNA
What makes this app unique?
The app removes the information asymmetry between fashion brands and consumers by providing independent, scientific ratings that simplify sustainable purchasing decisions.
For Conscious consumers seeking transparency in fashion purchases and fashion brands needing to meet environmental regulatory requirements.
What does it look like?
Key features
Scans product barcodes or labels to retrieve impact scores.
Access to scores for over 500 brands across four impact areas.
Automates AGEC reporting and environmental cost calculations for brands.
How much does it cost?
The consumer app is free to drive user adoption and data collection, while the business model relies on B2B SaaS subscriptions for brands.
Velocity
Steady developmentnew contentUX improvementsShow more...
The development team maintains a steady cadence, shipping two distinct versions within the observed window. Recent updates focus on expanding the app's core utility through increased product coverage and improved navigation, including redesigned onboarding and refined search functionality. The release cycle is stable, with the latest version arriving 20 days ago following a previous update on the Android platform. Development efforts are currently concentrated on UX improvements and expanding the database of scannable items.
Who built it?
User Sentiment
What do users think recently?
The recent review mood reads thrilled. Users appreciate the scanning feature for environmental costs provides immediate value for users interested in sustainable shopping habits and benchmarks and brand scoring systems help users make informed decisions about their environmental footprint while shopping.
How are ratings & reviews evolving?
What users say, by theme
- The scanning feature for environmental costs provides immediate value for users interested in sustainable shopping habits
- Benchmarks and brand scoring systems help users make informed decisions about their environmental footprint while shopping
- The interface is straightforward and easy to navigate for users performing quick product checks on the go
5 of 5 recent reviews analyzed · limited sample
Read the full review analysisUnlock 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Clear Fashion – Score & Scan
How's the Lifestyle market?
Clear Fashion operates in the lifestyle category, providing an independent audit layer that contrasts with retail-centric apps. The app's database of 27,000 products serves as its primary competitive anchor, distinguishing it from styling-focused rivals.
The rivals identified
The Analyst's Read
Key takeaways for Clear Fashion – Score & Scan
Where is it heading?
The ethical fashion auditing market is consolidating around data-rich platforms that offer both consumer utility and B2B compliance. Clear Fashion is well-positioned to lead this space if it can successfully transition from a simple scanner to a personalized ethical assistant, ensuring that the B2B revenue growth does not come at the expense of consumer engagement.
- The latest release expanded the database to 27,000 products, demonstrating active investment in the app's core utility.
- User sentiment remains high, but the lack of personalization features creates a churn risk as users seek more tailored ethical tools.
The SWOT
- Proprietary database of 27,000 eco-rated products
- Independent scientific methodology removes brand influence
- Dual-sided model captures consumer and B2B revenue
- Localized pricing for B2B compliance tools
- Expansion into secondary-market fashion platforms
Next best moves
Ship custom scoring weights because users request personalization to match ethical priorities → increase retention
+ 1 more prioritized moveThe counter-intuitive read
The app's reliance on user-submitted data is not…
Read the full takeFeature gaps
Cost-per-wear tracking (available in Acloset but missing here) +1
Since the last report: This report establishes the initial intelligence baseline for Clear Fashion, documenting its current role as an ethical auditing platform with a dual-sided consumer and B2B revenue model. No prior data exists for comparison, meaning all documented features and metrics represent the current state of the application.
Bottom line
Clear Fashion's B2B SaaS pivot provides a stable revenue stream that offsets the free consumer app's acquisition costs, but the lack of personal weight customization limits long-term user stickiness.
Unlock 3 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Clear Fashion free to use?
How does Clear Fashion compare to styling apps like Acloset?
Can I customize the ethical scores based on my values?
What are some alternatives to Clear Fashion?
Sources
- [1] Developer website, source
Report last updated