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Report updated May 19, 2026

Color by Number Coloring Pages is a well-regarded entertainment app that is free with in-app purchases. With a 4.6/5 rating from 2.5K reviews, it maintains solid user satisfaction. Users particularly appreciate stress relief utility, though lack of social sharing remains a common concern.

What is Color by Number Coloring Pages?

Color by Number Coloring Pages is a digital coloring app for adults that uses pixel-art templates and automated tools on iOS and Android.

Users hire the app for low-stakes stress relief and creative expression, using the pixel-art format to bypass the technical skill required for traditional drawing.

Current Momentum

v1.4 · 5mo ago

Zombie
  • Ships regular stability updates.
  • Maintains high Android user rating.

Active Nemesis

Color Therapy Coloring Pages

Color Therapy Coloring Pages

By Danijel Cvetkovic

Other Rivals

Colority™ My Coloring Pages
Anti Stress Coloring Book
Cute Dog Coloring Book Pages
iColoring: Coloring Book Maker
Simple Coloring Books

7-Day Rank Pulse 🇺🇸

Entertainment

No ranking data

CasualGrossing

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

Loading...

What Are The Key Features?

Pixel Art CameraDifferentiator

Converts user-captured photos into pixel art templates for coloring

Magic ToolsStandard

Includes magic wand and area-fill tools to color multiple cells simultaneously

Color SplashDifferentiator

Automated fill for all pixels of a specific color across the entire image

How much does it cost?

Freemium
  • Free tier with 700+ images and ad support
  • In-app purchases for tools and content

Freemium model relies on ad-supported gameplay with IAP hooks for tool access and content expansion.

Who Built It?

Prometheus Interactive LLC app icon 1
Prometheus Interactive LLC app icon 2
Prometheus Interactive LLC app icon 3
Prometheus Interactive LLC app icon 4

Acquiring and evolving mobile applications to unlock their full potential. They specialize in optimizing utility and lifestyle apps for broader reach.

Portfolio

13

Apps

Free 12
Photo & Video8%
Navigatie8%
Health & Fitness8%

What other apps does Prometheus Interactive make?

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Photo & Video
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Cute Cat Launcher

Cute Cat Launcher

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Daily Quotes: Daily Motivation

Daily Quotes: Daily Motivation

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GPS Coordinates & Map Tools

GPS Coordinates & Map Tools

Navigatie
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Explore the full Prometheus Interactive report

Portfolio breakdown, audience, momentum, and every app published by Prometheus Interactive.

Go deeper

What do users think recently?

High confidence · Latest 100 of 2.4K total reviews analyzed

How did the latest release land?

Overall
4.6/ 5
(2.5K)
Current version
4.3/ 5
-0.3 vs overall
(54)
Main signal post-update: lack of social sharing.

What is the recent mood?

Excited

Recent user voice shows a excited sentiment. Users appreciate stress relief utility, but report lack of social sharing.

What Users Love

Stress relief utility

What Frustrates Users

Lack of social sharing

What Users Want

More frequent content updates

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

Go deeper

What is the competitive landscape for Color by Number Coloring Pages?

Where is it available?

Localized markets (12)

United StatesBrazilGermanySpainFranceItalyJapanSouth KoreaMexicoNetherlandsPortugalSweden

How's The Entertainment Market?

Market outlook for this category

Available very soon

The rivals identified

Nemeses(1)

This app competes by capturing the same creative-leisure audience, shifting from manual coloring to AI-driven artistic transformation of user photos.

Contenders(4)

Captures seasonal demand within the coloring category, overlapping with our holiday-themed content offerings.

Competes for the adult relaxation segment by providing a library of complex artwork and customizable palettes.

Targets the same creative hobbyist demographic but differentiates through a 3D simulation of physical miniature painting.

Directly competes for the casual coloring market by offering a similar digital coloring experience with a focus on ease of use.

Same space(3)

The dominant player in the pixel-by-number category, setting the standard for features and user expectations.

A direct peer in the casual coloring space, focusing on broad appeal and social connectivity.

Provides a generative art experience that serves as a high-end alternative to manual coloring apps.

Compare Color by Number Coloring Pages against every rival

All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.

Go deeper

The outtake for Color by Number Coloring Pages

Strengths to defend, gaps to attack

Core Strengths

  • Pixel Art Camera enables personalized content creation
  • Magic Tools reduce friction for complex coloring

Critical Frictions

  • No social sharing functionality limits viral growth
  • Static content library lacks infinite variety

Growth Levers

  • Integrate generative AI for custom templates
  • Implement social sharing to drive acquisition

Market Threats

  • AI-driven content generation disrupts static libraries
  • High-precision tap-to-fill engines reduce manual effort

What are the next best moves?

highInvest

Ship social sharing integration because it is the top-requested feature → drive organic install velocity

User sentiment analysis identifies lack of sharing as the primary complaint.

Trade-off: Pause new image library expansion — social features have higher retention impact.

mediumMaintain

Audit tap-to-fill engine because new entrants offer higher precision → reduce churn to competitors

New kids on the block are gaining traction with high-precision engines.

Trade-off: Same-quarter capacity available — no major lever displaced.

A counter-intuitive read

The app's reliance on a static library is actually a strength for users seeking predictable, low-cognitive-load relaxation, whereas generative AI introduces decision fatigue that may alienate the core stress-relief audience.

Feature Gaps vs Competitors

  • Social sharing functionality (available in Colority™ My Coloring Pages)
  • Generative AI content creation (available in iColoring: Coloring Book Maker)

Key Takeaways

The app maintains a strong niche following through its pixel-art format, but the lack of social features and AI-driven content puts it at risk of obsolescence, so the PM should prioritize social sharing to build community-driven retention.

Where Is It Heading?

Stable

The coloring market is consolidating around social-first and AI-enhanced experiences, leaving static library apps like this one exposed to churn. The PM must transition to a more dynamic content model to prevent the current user base from migrating to more modern alternatives.

The emergence of AI-driven coloring apps threatens the static library model, forcing a pivot to generative content to maintain relevance.

High Android ratings confirm the core pixel-art mechanic remains effective for the target audience, providing a stable foundation for feature expansion.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Color by Number Coloring Pages, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The app's competitive narrative shifted from technical stability concerns to feature-set obsolescence, specifically regarding social sharing and AI-driven content.

shifted

Complaint focus shift

shifted

Competitive landscape overhaul

added

New strategic weaknesses

declined

Feature status adjustment

Cite this report

Marlvel.ai. “Color by Number Coloring Pages Intelligence Report.” Updated May 19, 2026. https://marlvel.ai/apps/color-by-number-coloring-pages

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