Color Name AR vs its rivals

Side-by-side comparison against Color Name AR's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Core Identity
DeveloperVlad PolyanskiyBRIJIT SHEELIAEasternGraphicsLuan Tran MinhRinat Khanov
CategoryUtilitiesUtilitiesBusinessUtilitiesUtilities
PlatformiOSiOSiOS, AndroidiOSiOS
Store Metrics
Rating4.4 / 54.7 / 50.0 / 52.3 / 52.8 / 5
Ratings Count8,19657601413
PriceFree$0.99FreeFree$4.99
Release DateAug 14, 2014Nov 15, 2017Oct 21, 2016Apr 2, 2021Sep 20, 2018
Last UpdatedJan 10, 2024Feb 17, 2026May 11, 2026Nov 26, 2025Sep 20, 2018
Sentiment & Reviews
Sentimentnegativemixed---
Score35/10045/100---
Praises
  • Color identification accuracy provides significant utility for colorblind users in daily creative tasks
  • Integration with standard color registries allows professionals to map physical objects to specific codes
  • Creative wallpaper customization tools provide high value for the low purchase price
  • Notch-aware design choices embrace modern hardware aesthetics rather than hiding them
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Complaints
  • Aggressive subscription prompts interrupt the user experience every few minutes during active scanning sessions
  • Inaccurate color recognition results frequently misidentify basic hues like blue or green as unrelated colors
  • Critical UI elements and settings menus remain unresponsive on tablet devices following the latest update
  • Image saving functionality fails to export full resolution files to the camera roll
  • Technical instability and lack of customer support prevent basic app functionality
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Requests
  • Addition of a color mixing feature to help users understand how to create specific shades
  • Favorite tagging system would allow users to organize preferred wallpaper designs
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Strategic Intel
Strengths
  • Pantone color scheme assistant establishes category authority
  • Live view recognition engine drives daily active usage
  • Precision alignment tools for Dynamic Island cutouts establish category authority
  • One-time $0.99 price point minimizes conversion friction for casual users
  • OFML data integration provides a professional-grade accuracy moat
  • Smart sharing functionality enables B2B partner communication
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  • ARKit-based spatial measurement enables professional-grade room documentation on mobile devices.
  • Multi-format export (PDF/USDz) supports cross-platform professional workflows.
Weaknesses
  • Aggressive subscription prompts disrupt core scanning workflow
  • Inaccurate recognition engine misidentifies basic hues
  • Unresponsive UI elements on tablet devices
  • Export pipeline failure results in low-resolution output
  • Lack of responsive support channels for technical bugs
  • No public rating data suggests low consumer engagement
  • High barrier to entry for non-professional users
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  • $4.99 price point creates a high barrier to entry against free competitors.
  • Stagnant update cycle since 2018 release date.
Pricingfreepaidfreesubscriptionpaid
MomentumZombieMaintenanceMaintenance--
Update Cadence1 versions, 1 majors/6mo1 versions2 versions, ~3d avg--

Compare Color Name AR head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Color Name AR, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Data licensed under CC-BY-NC 4.0