Colour Picker — RGB & HEX Colour Converter Tool is a minimal utility for designers and developers to convert between HEX and RGB colour values on iOS.
The App DNA
What makes this app unique?
The tool removes the friction of manual colour conversion during coding tasks, serving as a lightweight alternative to complex design software.
For Designers and developers requiring quick access to colour values and format conversion.
What does it look like?
Key features
Sliders update HEX and RGB values simultaneously, expanding ad-impression inventory during active usage sessions.
Dedicated input interface for manual entry of HEX codes, increasing time-in-app for ad-supported revenue.
Shake gesture triggers random colour selection, increasing session length for ad-impression inventory.
How much does it cost?
The ad-supported model relies on display inventory to generate revenue from a free utility tool.
Velocity
Dormant developmentopaqueShow more...
The app has been inactive for 4,363 days, showing no signs of development momentum or maintenance. With only a single version released over a decade ago, the project appears to be abandoned. There are no recent feature updates, bug fixes, or operational activities to report.
Who built it?
User Sentiment
What do users think recently?
Review voice lately leans excited. Users appreciate simple interface design allows users to quickly identify color hex codes for coding projects.
How are ratings & reviews evolving?
What users say, by theme
- Simple interface design allows users to quickly identify color hex codes for coding projects
4 of 4 recent reviews analyzed · limited sample
Read the full review analysisUnlock 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Colour Picker — RGB & HEX Colour Converter Tool
How's the Utilities market?
Colour Picker — RGB & HEX Colour Converter Tool holds a 4.3-star rating across a small user base, reflecting its status as a legacy utility. The lack of updates since 2014 positions it as a static tool rather than a competitive modern utility.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for Colour Picker — RGB & HEX Colour Converter Tool
Where is it heading?
The utility market for simple colour conversion is saturated, and the lack of updates since 2014 leaves the app vulnerable to modern, feature-rich alternatives. Without a pivot to include requested features like swatch saving, the app will likely continue to see flat usage.
- The app has remained in maintenance mode for over a decade, indicating a stable but non-growing utility footprint.
The SWOT
- Minimalist interface design allows for rapid hex-to-color conversion in coding workflows
- Adding a swatch-saving feature would address the primary user request and increase session frequency
Next best moves
Ship local swatch-saving feature because it is the top-requested user feature → increase session frequency
The counter-intuitive read
The app's 11-year dormancy is its primary feature: it provides a stable…
Read the full takeBottom line
Implementing a local swatch-saving feature would address the top user request and increase utility, though the stagnant development cycle suggests the publisher has deprioritized this asset.
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Access the full report for freeFAQ
Is Colour Picker — RGB & HEX Colour Converter Tool good for developers?
Does the app allow saving custom colours?
Is the app free to use?
Sources
- [1] App Store, source
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