ColourTone - Color Palette

ColourTone - Color Palette

By Muhammad Bilal Tufail

ColourTone - Color Palette is a design utility for iOS that allows users to extract color codes from images and explore color theory via a library of 3,500 palettes.

The App DNA

What makes this app unique?

The app removes the friction of manual color matching by providing automated extraction and pre-defined harmonious schemes for non-professional designers.

For Beginners, creative hobbyists, and developers looking for accessible color theory tools and palette generation.

What does it look like?

Key features

Color Extractionstandard

Identifies and extracts color codes from uploaded images for clipboard copying.

Color Tone Makeredge

Visual tool for mixing hues and shades based on color theory principles.

Palette Librarystandard

Access to a collection of 3,500 pre-defined color palettes.

How much does it cost?

freemiumFree to useSubscription-based model with auto-renewal

The freemium model relies on subscription auto-renewal, with payment charged to the user's iTunes account at confirmation.

Velocity

Dormant developmentUX improvementsperformanceShow more...

ColourTone - Color Palette has been inactive for over nine months, falling into the zombie category due to the lack of updates since November 2025. With only one version recorded in the analyzed window and no recent activity, development appears to have ceased. The latest release focused on a UI/UX redesign and performance improvements, but there has been no subsequent maintenance or feature expansion.

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Who built it?

Muhammad Bilal Tufail

1 app tracked · Graphics & Design

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User Sentiment

What do users think recently?

Review voice lately leans upset.

How are ratings & reviews evolving?

App Store
3.50 · 8

What users say, by theme

What Frustrates Users
  • Users report: The color palette extraction tool fails to capture the full range of colors present in photos
+ 1 more theme
What Users Want 1 request inside

1 of 1 recent reviews analyzed · limited sample

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Unlock 1 more frustration theme and 1 user request, each backed by review evidence.

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Competition

Competitive landscape for ColourTone - Color Palette

How's the Graphics & Design market?

ColourTone - Color Palette maintains a niche position in the Graphics & Design category with a 3.5-star rating across 8 total ratings. The lack of updates for 280 days indicates a maintenance-mode posture that limits competitive growth against active design utilities.

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The rivals identified

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The Analyst's Read

Key takeaways for ColourTone - Color Palette

Where is it heading?

The design utility market is consolidating around tools that offer high-precision manual controls. ColourTone - Color Palette remains exposed due to its reliance on automated features and a stagnant release cadence, which will likely accelerate churn as users migrate to more responsive alternatives.

  • The 280-day update gap suggests a lack of active development, which signals to users that the app is no longer a priority.
  • User complaints regarding the automated extraction tool indicate that the core value proposition is failing to meet user expectations.

The SWOT

Core Strengths
  • Library of 3,500 pre-defined palettes provides immediate utility
Critical Frictions 2 weaknesses inside
Growth Levers
  • Manual color-picking tools would address primary user frustration
Market Threats 1 threat identified

Next best moves

1 Invest

Ship manual color-picking tools because users report the current automated extraction is too limited → improve user satisfaction

The counter-intuitive read

The 3,500-palette library is a distraction…

Read the full take

Since the last report: The report reflects a shift in competitive framing, moving from a neutral description of the app's utility to a critical assessment of its vulnerability to rivals due to the 9-month development freeze.

Bottom line

Manual color-picking tools would address the primary frustration driving negative sentiment, unlocking higher utility for the creative audience.

Unlock 2 critical frictions, 1 market threat and the analyst’s take.

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FAQ

Is ColourTone - Color Palette suitable for professional designers?
The app is primarily designed for beginners and hobbyists. Professional designers may find the automated extraction tool lacks the precision and manual control required for high-end workflows.
Does ColourTone - Color Palette allow manual color selection from photos?
Currently, the app relies on automated palette extraction. Users have requested the addition of manual selection tools to pick specific colors from images.
Is ColourTone - Color Palette free to use?
The app follows a freemium model. While it is free to download, it includes a subscription-based model for advanced features.

Sources

  1. [1] App Store, source

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by ColourTone - Color Palette, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The report reflects a shift in competitive framing, moving from a neutral description of the app's utility to a critical assessment of its vulnerability to rivals due to the 9-month development freeze.

shifted

Competitive Stance

shifted

SWOT Analysis Refinement

shifted

Contrarian Perspective

Cite this report

Marlvel.ai. “ColourTone - Color Palette Intelligence Report.” Updated Aug 21, 2026. https://marlvel.ai/apps/colourtone-color-palette

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