Report updated Jun 21, 2026

Simple Shopping List Maker is a well-regarded shopping app that is free with in-app purchases. With a 4.5/5 rating from 227 reviews, it maintains solid user satisfaction. Users particularly appreciate minimalist interface, though data sync issues remains a common concern.

What is Simple Shopping List Maker?

Simple Shopping List Maker is a minimalist grocery and task-list utility available on iOS and Android.

Users hire this app for low-friction, clutter-free list management that avoids the complexity of recipe-heavy competitors.

Current Momentum

v1.0

* Fixed error saving/restoring data in Android 13

Active Nemesis

AnyList: Grocery Shopping List

AnyList: Grocery Shopping List

By Purple Cover

Other Rivals

Our Groceries Shopping List
Bring! Grocery Shopping List
Grocery Gadget
Microsoft To Do
Google Keep - Notes and lists
Cozi Family Organizer
Remember The Milk: To-Do List

7-Day Rank Pulse 🇺🇸

Shopping

No ranking data

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

Loading...

What Are The Key Features?

Predictive Item CompletionDifferentiator

App auto-completes product names and assigns categories based on previous entries, reducing manual input requirements.

Google Drive BackupStandard

Database export and import functionality via Google Drive for cross-device migration and data recovery.

How much does it cost?

Freemium
  • iOS: $0.99 flat fee
  • Android: Free

The developer utilizes a split-platform pricing model, charging a flat fee on iOS while maintaining a free, ad-free experience on Android.

What do users think recently?

High confidence · Latest 100 of 227 total reviews analyzed

What is the recent mood?

Excited

Recent user voice shows a excited sentiment. Users appreciate minimalist interface, but report data sync issues.

What Users Love

Minimalist interface

What Frustrates Users

Data sync issues

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

Go deeper

What is the competitive landscape for Simple Shopping List Maker?

Where is it available?

Localized markets (1)

United States

How's The Shopping Market?

**Pricing Strategy**: The developer employs a split-platform model, charging $0.99 on iOS while maintaining a free, ad-free experience on Android. **Target Audience**: Users seeking a minimalist, clutter-free utility for managing grocery and task-specific shopping lists. **Messaging Themes**: Simplicity, clutter-free interface, offline functionality, data backup.

How does it evolve in the Shopping market?

Rank progression

2 active rankings tracked — 30-day window

The rivals identified

Nemeses(1)

AnyList: Grocery Shopping List icon

Purple Cover, Inc.

4.9(77.6K)

Dominates the grocery-specific niche with massive scale and a highly mature feature set that directly targets the 'Simple Shopping List' user base.

Differentiators

  • Offers robust recipe management and meal planning features that extend beyond simple list creation
  • Provides cross-platform synchronization across mobile and web interfaces for seamless household list management
  • Includes advanced category auto-sorting and price tracking features that simplify the actual shopping experience

Head to head

The target app must focus on extreme simplicity and speed to differentiate from AnyList's feature-heavy, household-management-centric ecosystem.

Contenders(3)

Grocery Gadget icon

Simple Automations, Inc.

4.5(3.6K)

Targets the same grocery-specific niche with a focus on automation and inventory management.

Differentiators

  • Includes inventory tracking features that allow users to manage pantry stock alongside their shopping lists
  • Provides automated price comparison tools to help users find the best deals at local stores
Bring! Grocery Shopping List icon

Bring! Labs AG

4.2(143.6K)

Focuses heavily on the visual shopping experience and collaborative list sharing, directly challenging the target's utility.

Differentiators

  • Utilizes a highly visual, icon-based interface that accelerates item selection compared to text-only lists
  • Integrates shared shopping lists with social features to coordinate purchases among friends and family members
Our Groceries Shopping List icon

OurGroceries, Inc.

4.8(82K)

A direct competitor in the shopping-specific niche with a massive, long-standing user base and high-frequency updates.

Differentiators

  • Specializes in real-time shared list synchronization specifically optimized for multi-user household grocery coordination
  • Supports voice-activated list additions via smart home assistants, reducing friction during the shopping process

Same space(4)

Remember The Milk: To-Do List icon

Remember The Milk

4.7(51.4K)

A legacy productivity app that provides advanced list-filtering and tagging for power users.

Differentiators

  • Features highly granular tagging and smart list filtering for complex task and shopping organization
  • Supports integration with various third-party productivity tools to centralize task management workflows

Targets the family-management segment where shopping lists are just one component of a larger household hub.

Differentiators

  • Combines shared shopping lists with family calendars and chore trackers to manage entire household schedules
  • Positions itself as a central family communication hub rather than a standalone shopping utility

A ubiquitous note-taking app that serves as a default, low-friction alternative for basic shopping lists.

Differentiators

  • Provides instant, cloud-synced access across all Google-enabled devices without requiring a dedicated list app
  • Supports rich media attachments like photos and voice memos within list items for enhanced context
Microsoft To Do icon
Microsoft To Domoat: high

Microsoft Corporation

4.6(472.7K)

A broad productivity tool that competes for the same 'list-making' use case within a larger ecosystem.

Differentiators

  • Deep integration with the Microsoft 365 ecosystem allows for seamless task management across professional workflows
  • Offers sophisticated sub-tasking and reminder capabilities that exceed the requirements of simple shopping lists

Compare Simple Shopping List Maker against every rival

All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.

Go deeper

The outtake for Simple Shopping List Maker

Strengths to defend, gaps to attack

Core Strengths

  • Minimalist interface reduces cognitive load for quick list creation
  • Google Drive integration provides reliable data portability
  • Color-coded themes improve list identification

Critical Frictions

  • Premium tier at $0.99 on iOS above category median
  • No recipe-importing features despite competitor parity
  • Android-iOS feature gap on majority Android base

Growth Levers

  • Implement freemium model on iOS to capture top-of-funnel users
  • Add wearable integration to reduce friction during active shopping
  • Develop household-sync features to compete with AnyList

Market Threats

  • AnyList recipe-management moat captures high-value household users
  • Google Keep ubiquity provides zero-cost alternative
  • EU data-minimisation tightening on utility category

What are the next best moves?

highInvest

Ship household-sync features because AnyList captures household-wide retention → reduce churn to feature-heavy rivals

AnyList's household-sync is the primary reason for user migration in the shopping category.

Trade-off: Pause the color-theme expansion sprint — household utility has 3x the retention impact.

mediumPivot

Pivot iOS to freemium because the $0.99 barrier limits install velocity → increase top-of-funnel acquisition

The current paid-only iOS model creates a significant barrier to entry compared to free Android alternatives.

Trade-off: Deprioritize the Android ad-free maintenance — iOS growth is the higher-yield lever.

A counter-intuitive read

The app's simplicity is not a weakness but a moat, as AnyList's feature-heavy recipe integration creates a high-friction barrier for users who only want a basic list.

Feature Gaps vs Competitors

  • Recipe management (available in AnyList but missing here)
  • Meal planning (available in AnyList but missing here)
  • Voice-activated list additions (available in Our Groceries but missing here)

Key Takeaways

  • The app's simplicity is its primary defense against feature-heavy rivals, but it lacks the household-management tools required to prevent churn to AnyList.
  • A unified monetization strategy is required to address the current platform-split revenue gap.

Simple Shopping List Maker succeeds as a low-friction utility for individual users, but its lack of household-sync and recipe-management features makes it vulnerable to AnyList, so the PM should prioritize cross-platform feature parity to defend the user base.

Where Is It Heading?

Stable

The grocery-utility market is consolidating around household-management hubs, leaving standalone list-makers exposed. Simple Shopping List Maker must pivot toward collaborative features to prevent further erosion of its user base to AnyList.

The app maintains a 4.5-star rating on Android, indicating the core minimalist value proposition remains highly resonant with the target user base.

The lack of household-sync features creates a churn risk as users migrate to AnyList for collaborative grocery coordination in multi-user households.

FAQ

Is Simple Shopping List Maker good for families?
The app is designed for individual list management. While it supports multi-device sync, it lacks the collaborative household-management features found in competitors like AnyList or Cozi.
How does this compare to AnyList?
AnyList offers advanced recipe management and household-wide collaboration features. Simple Shopping List Maker focuses on a minimalist, clutter-free experience for basic list creation.
Does the app work offline?
Yes, the app supports offline functionality, allowing you to manage your lists without an active internet connection.
What is a free alternative to this app?
Google Keep is a widely used, free alternative that provides cloud-synced notes and lists across all devices without requiring a dedicated shopping app.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Simple Shopping List Maker, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The app shifted to a freemium pricing model and added predictive features, while simultaneously identifying a critical competitive gap in household-sync capabilities.

shifted

Freemium Pricing Model

added

Predictive and Backup Features

shifted

Strategic Pivot to Collaborative Utility

declined

Emergence of Data Sync Complaints

Cite this report

Marlvel.ai. “Simple Shopping List Maker Intelligence Report.” Updated Jun 21, 2026. https://marlvel.ai/apps/com-darweish-supershoppinglist

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