Report updated Apr 17, 2026
Clash of Kings - CoK
For fans of mobile strategy and MMO war games who enjoy competitive kingdom-building and social alliance gameplay.
Clash of Kings - CoK is an established games app that is free with in-app purchases. With a 3.8/5 rating from 2.3M reviews, it shows polarized user reception.
What is Clash of Kings - CoK?
Current Momentum
v11.15
Official Server Update Content: 1. Store Updates - The Dust Store will add the Oracle Gemstone Chest and Oracle Shard exchange. - The Alliance Store will add Power of Will, the Iridescent Gemstone Chest, and Iridescent Shard exchange, while increasing the weekly purchase limit for Advanced Recruitment Cards. - These adjustments will take effect on April 13th.
Active Nemesis
Rise of Kingdoms
By Lilith Games
Other Rivals
7-Day Rank Pulse 🇺🇸
GamesNo ranking data
Rating Pulse 🇺🇸
What makes this app unique?
What Does It Look Like?
What Are The Key Features?
Engage in large-scale multiplayer battles and kingdom management
Develop and fortify a castle, manage resources, and train armies
Collaborate with other players globally to conquer territories and defend against enemies
How much does it cost?
- Free to play
- In-app purchases for resources and speed-ups
Typical mobile strategy game monetization relying on microtransactions for resource acceleration and competitive advantages.
Who Built It?
ELEX Wireless
Providing hardcore strategy enthusiasts with deep, alliance-driven kingdom-building experiences and a global competitive community.
Portfolio
2
Apps
What other apps does ELEX Wireless make?
Explore the full ELEX Wireless report
Portfolio breakdown, audience, momentum, and every app published by ELEX Wireless.
What do users think recently?
Analysis in progress, available soon
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for Clash of Kings - CoK?
Where is it available?
Localized markets (10)
How's The Games Market?
How does it evolve in the Games market?
Rank progression
197 active rankings tracked — 30-day window
The rivals identified
The outtake for Clash of Kings - CoK
Strengths to defend, gaps to attack
Core Strengths
- Strong legacy brand recognition
- Deeply entrenched global player base
- Proven monetization engine for high-spenders
Critical Frictions
- Standardized feature set lacking modern differentiators
- Aging UI/UX compared to newer rivals
- High user acquisition costs for traditional 4X mechanics
Growth Levers
- Integration of hybrid gameplay elements to lower UA costs
- Visual engine modernization
- Niche thematic expansions
Market Threats
- Aggressive growth of hybrid strategy titles (e.g., Whiteout Survival)
- Migration of 'whale' players to more polished platforms
- Market saturation of medieval fantasy themes
Key Takeaways
Clash of Kings - CoK is an established games app that is free with in-app purchases. With a 3.8/5 rating from 2.3M reviews, it shows polarized user reception.
Where Is It Heading?
Trend analysis
Available very soon