Total War: MEDIEVAL II
For strategy gamers and fans of the Total War franchise seeking a full-featured grand strategy experience on mobile devices.
Total War: MEDIEVAL II is an established games app that is a paid app. With a 4.9/5 rating from 7K reviews, it shows polarized user reception. Users particularly appreciate deep strategic gameplay mechanics successfully ported from pc to mobile platforms, though persistent application crashes and launch failures following the latest update remains a common concern.
What is Total War: MEDIEVAL II?
Total War: MEDIEVAL II is a grand strategy game for iOS that brings real-time battles and turn-based campaign management to mobile devices.
Strategy enthusiasts hire this app for a deep, long-form historical campaign experience that avoids the ad-heavy monetization found in casual mobile titles.
Current Momentum
v1.5 · 6mo ago
Maintenance- Shipped hotseat balancing for late-era units.
- Integrated asynchronous multiplayer for expansion owners.
- Fixed diplomacy logic in latest release.
What makes this app unique?
What Does It Look Like?
What Are The Key Features?
Enables turn-based multiplayer sessions on a single device for owners of the Kingdoms expansion
Simulates large-scale medieval combat with infantry, archers, and cavalry units
Adds 24 playable factions and four distinct campaigns across new geographical regions
How much does it cost?
- Base game at $14.99
- Kingdoms expansion available via in-app purchase
Premium paid model anchored at $14.99 with modular DLC content to increase lifetime value per user.
Who Built It?
Feral Interactive
Bringing high-fidelity console and PC gaming experiences to mobile through sophisticated porting and technical optimization.
Portfolio
13
Apps
What other apps does Feral Interactive make?
Explore the full Feral Interactive report
Portfolio breakdown, audience, momentum, and every app published by Feral Interactive.
What do users think recently?
High confidence · 49 reviews analyzed
How did the latest release land?
What is the recent mood?
Recent user voice shows a mixed sentiment. Users appreciate deep strategic gameplay mechanics successfully ported from pc to mobile platforms and ad-free premium experience provides high value for long-term strategy enthusiasts, but report persistent application crashes and launch failures following the latest update.
Limited review volume (49 reviews). Sentiment analysis will deepen as more data lands.
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for Total War: MEDIEVAL II?
Where is it available?
Localized markets (6)
How's The Games Market?
**Pricing Strategy**: Premium paid model at $14.99 with modular DLC content to increase lifetime value per user. **Target Audience**: Strategy gamers and fans of the Total War franchise seeking a full-featured grand strategy experience on mobile devices.
How does it evolve in the Games market?
Total War: MEDIEVAL II maintains a premium position in the strategy category, though its $14.99 price point limits mass-market adoption compared to F2P rivals. The current #59 rank in the US strategy category reflects a stable, niche audience that prioritizes depth over the high-velocity updates of casual competitors.
Rank progression
207 active rankings tracked — 30-day window
The rivals identified
Nemeses(1)
Dominates the mobile turn-based strategy space with a massive, highly-engaged user base and consistent feature iteration.
Differentiators
- Maintains a high-frequency update cadence with five major releases in the last six months alone.
- Utilizes a simplified, low-poly aesthetic that prioritizes readability on smaller mobile screens over complex graphical fidelity.
- Offers a highly accessible entry point to 4X strategy that appeals to both casual and hardcore players.
Head to head
The target app should lean into its 'hardcore' pedigree to differentiate from Polytopia's casual-friendly, high-velocity content model.
Same space(1)
Provides a strategic management experience within the same platform ecosystem, though it focuses on side-scrolling resource management rather than grand strategy.
Differentiators
- Features a unique side-scrolling perspective that simplifies complex kingdom management into intuitive, movement-based interactions.
- Employs a distinct, high-fidelity pixel art style that creates a strong visual identity separate from traditional strategy games.
Compare Total War: MEDIEVAL II against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for Total War: MEDIEVAL II
Strengths to defend, gaps to attack
Core Strengths
- Authentic PC-to-mobile port maintains franchise depth
- Premium one-time purchase model avoids ad-monetization friction
Critical Frictions
- $14.99 base price creates high entry barrier
- Persistent launch crashes post-update erode user trust
Growth Levers
- Localized interface support for regional markets
- Expanded controller support for extended play sessions
Market Threats
- F2P strategy titles with aggressive live-ops cycles
- Technical instability causing negative review spikes
What are the next best moves?
Audit launch-sequence stability because crashes are the top complaint → reduce negative review volume
Launch failures are the primary driver of recent negative sentiment post-update.
Trade-off: Pause the planned UI-localization sprint to prioritize core engine stability.
Isolate hotseat balance changes because single-player mode is suffering bleed-over effects → improve campaign retention
Users report hotseat-specific tweaks are negatively impacting single-player battle logic.
Trade-off: Delay new unit balance patches until single-player logic is decoupled.
A counter-intuitive read
The app's high price is not a weakness but a filter that ensures a high-intent, low-churn user base, which is more sustainable than the volatile F2P strategy market.
Feature Gaps vs Competitors
- Online campaign multiplayer (available in PC version but absent here)
- Simplified Chinese localization (requested by regional player base)
Key Takeaways
- Prioritize stability patches to protect the premium price point from negative review sentiment.
- Evaluate the impact of hotseat-mode balance changes on single-player campaigns to prevent retention churn.
- Consider language localization to unlock regional growth in non-English markets.
The app maintains a strong premium niche through deep gameplay, but recent stability regressions threaten its long-term retention, so the PM must prioritize engine stability over new feature parity to protect the $14.99 price point.
Where Is It Heading?
Mixed Signals
The strategy market is shifting toward high-velocity F2P models, leaving this premium title exposed to churn if technical quality slips. The PM must stabilize the current build to maintain the value proposition that justifies the $14.99 entry price.
Launch crashes in the latest release trigger negative sentiment, which risks long-term retention of the premium-paying user base.
The addition of asynchronous multiplayer adds unique value for expansion owners, signaling active investment in the game's social features.