Pastel icon
Pastel4.7 (1K+)

Steven Troughton-Smith

App Store

Report updated Apr 17, 2026

Overview · Full Intel report in progress

Pastel is an established developer tools app that is completely free. With a 4.7/5 rating from 1.4K reviews, it shows polarized user reception.

What is Pastel?

Pastel is a color management utility designed for developers and artists to capture, organize, and export color palettes. It features cross-device iCloud synchronization and deep integration with iPadOS through drag-and-drop functionality for seamless color transfer to other applications.

Current Momentum

v2.5 · 4w ago

Intense

Last updated 29d ago. 5 versions tracked.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Developer Tools

No ranking data

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

What Are The Key Features?

Palette CaptureStandard

Extracts dominant colors from photos imported from the device library or Files.

Cross-App IntegrationStandard

Supports drag-and-drop functionality on iPad to move colors directly into third-party apps like Pages and Keynote.

Developer ExportStandard

Provides color representations in various formats including RGB, hex, Objective-C, Swift, and SwiftUI.

Color Picker SuiteStandard

Includes multiple input methods such as color wheels, RGB sliders, and curated crayon sets.

How much does it cost?

Free

Who Built It?

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

Go deeper

Analysis in progress, available soon

What is the competitive landscape for Pastel?

How's The Developer Tools Market?

How does it evolve in the Developer Tools market?

Rank progression

75 active rankings tracked — 30-day window

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for Pastel

Key Takeaways

Pastel serves as a specialized color asset manager that bridges the gap between design inspiration and developer-ready code.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Pastel, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Pastel Intelligence Report.” Updated Apr 17, 2026. https://marlvel.ai/apps/com-highcaffeinecontent-pastel

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Data licensed under CC-BY-NC 4.0